61 Search Results for “include a call to action”

In this XYZ Quarterly we’ll cover four types of online platforms to extend the reach of your website online. We’ll also provide a recap of XYZ’s Q3 2021 activity.
Seven ways to organically grow your website’s visibility using online platforms
Increasing your visibility and extending your online presence is important to your success and helps you to stay ahead of the curve. Extending your network and exposing yourself to larger audiences can lead to inspiration and important growth. You can develop your skills, maintain a pulse on the happenings in your industry, gain access to valuable resources, and gain exposure to your website from new prospective mentors, partners, and clients.

Connecting with your peers and other prominent members of your industry is one of the best ways to accomplish this critical development. There are many types of online platforms that can help you effectively create unique and mutually beneficial connections. That’s the reason we’re sharing how to continue innovating and staying current by increasing your visibility through online communities and digital platforms, as part of this year’s XYZ Quarterly theme of Staying Ahead of the Curve with .XYZ. We’ll offer you four helpful platform ideas that you can use to increase your online visibility, as well as four .xyz websites that can help you implement these tips.

Read on for Part 1: “Four ways to organically grow your website’s visibility using online platforms.”

Or jump down to Part 2: XYZ’s Q3 2021 Recap.”

Tip 1. Foster relationships through a Listserv community

Foster relationships through a Listserv community
Email discussion lists, also known as Listservs, are a powerful method for sharing knowledge. A Listserv community can help you gain visibility for your website and make valuable connections among a network of people with shared interests. A Listserv is a method of communicating with a group of people through email. You can send one email message to the main email address, and the managing software then sends the email to all of the group’s subscribers. Listservs are typically centered around a shared interest, such as a profession or industry. There are lists where only the list owner can send a message, and there are also discussion groups, where any subscriber can post a message. The managing software handles subscriptions, email bounces, and delivery of email messages to very large groups of people. Listservs can be intimate and remote communities that help foster professional relationships and generate traffic to your personal website. They can be a jumping off point for collaborative projects and earning new clients. Your new professional relationships can help build your reputation in your field. is an example of a Listserv community that can help you implement this tip.

The Study Hall Listserv is an independent media outlet and online support network for media professionals. It is an online community for freelance writers with a goal to promote community and collaboration in the media industry. Members can network and share experiences through the platform’s Listservs and Slack groups. also sends a member digest with commentary on current news and resources for aspiring journalists. Members can easily connect with the rest of the community and interact with all of the features of the website. members can also find links to each other’s websites, social media accounts, email addresses, and Slack channels where their community has a presence. The platform has an email Listserv of over 4,500 members who receive weekly newsletters and access to informative Slack chats and editor databases.

By joining a Listserv community designed to promote collaboration, you can gain visibility, valuable connections, and a network of shared interests that can help develop your success.

Tip 2. Join a marketplace platform to share and showcase your work

Join a marketplace platform to share and showcase your work
Marketplace platforms such as Amazon, eBay, and Etsy can help facilitate the display and distribution of your work through a central directory. These platforms can also help your website gain valuable exposure to fellow creatives and supporters. You can reach out to various marketplace platforms to review their guidelines and membership details, including potential membership fees. Once you join the platform, you can develop your own creator page on the platform, where you can display your work with as much relevant background information and product details as you can provide, including a link to your personal website.

Joining an online marketplace helps you to showcase your work to a global audience of users who can purchase and support your work, while the website facilitates the purchasing or sharing of your work. Marketplace platforms provide a virtual storefront to display your designs, and your participation can earn widespread, global visibility is an example of a marketplace platform where you can share and showcase your work. is a font foundry where font designers can share designs and draw inspiration from fellow creatives. Users can download fonts for affordable prices, and some even welcome users to simply contribute what they can. Each contributor has their own profile page where they can display a personal website, photo, and location, such as France-based Pauline Fourest and her design studio Spaghetype. Users can leave comments on each font’s page, like the comments left on font design “Mayonnaise“.

Joining a marketplace platform can help your website gain valuable exposure to fellow creatives and supporters.

Tip 3. Join a competition-based platform in your field to demonstrate and develop your skills

Join a competition-based platform in your field to demonstrate and develop your skills
Competition-based platforms can help you demonstrate your skills for a wide network of potential clients and collaborators and attract attention to your personal website. Competitions can require good communication, foster collaboration, and promote teamwork. They tend to encourage growth and skill development. While competing, we are assessing the other competitors and evaluating our own skill level. Competition-based platforms facilitate competitions that may be open to the community of users. They can be hosted or sponsored by a client, who will then select the winner based on their specifications. Participants compete to win, which can lead to further opportunities with the host of the competition, or perhaps from other users who have been exposed to your incredible skill. is an example of a website that can help you pursue competitions to demonstrate and develop your skills. The platform is a community created for designers, by designers, that provides opportunities for its members to showcase their skills, find clients, and collaborate on design challenges. The competitions provide designers a chance to propose their work to potential clients and mentors. They also give designers the ability to collaborate with other professionals to share ideas and solve challenges as a team. It is a mutually beneficial relationship, as clients benefit by getting a first-hand look at highly talented individuals and teams ready to take on new work. Users can set up a profile page where they can link to social profiles on other platforms as well as upload content ranging from videos, blogs, podcasts, articles, illustrations, and images. There are separate sections for projects, where other users can leave comments, facilitating conversation between fellow members. posts the winner, runner-up, and “editor’s choice” of each competition on the platform, creating great exposure to the community of users.

Joining a competition-based platform helps you to demonstrate your skill set for potential clients and collaborators, gain visibility to your website, and be part of a community of inspiring design professionals who can further develop your skills.

Tip 4. Use an educational platform as an instructor to share your knowledge with others

Use an educational platform as an instructor to share your knowledge with others
Teaching about your knowledge to others can help develop your authority. Applying to teach on a digital education platform opens you and your personal website up to a global audience and provides the opportunity to learn from others in the same community. You can use these educational platforms to record and share live classes, upload presentation videos, and provide accompanying learning materials to interested students who enroll in your class. You can also publicize your website for additional background information. You will also gain the opportunity to learn from, and network with, other authorities in your field. is an example of a Spanish language educational platform to help you implement this tip. The platform is an online training platform for students and professionals in the field of architecture. selects teachers with years of experience that have achieved a working knowledge of their field. Each educator has their own profile pages they can use to provide their personal website, contact information, and background information. Civil Engineer teacher Jorge Chamorro, who shares a link to his articles on topics like wastewater treatment, as well as information about his extensive background in the water sector. Educators in the community are rewarded points based on their activity. Jorge has earned 5,491 points, which helps him stand out in the platform’s ranking of professionals.

Sharing your knowledge on an educational platform helps you to build a reputation as an expert in your field, increase visibility to your website, and provides the opportunity to learn from others in the same community.


Staying ahead of the curve means improving your visibility, promoting your services, and opening yourself to receive inspiration and growth. Joining an online platform can help you to share your knowledge with an appreciative audience who may further share your expertise and increase the online presence of your website. If you can find your niche in a community of like-minded professionals who share common goals, you can help extend each other’s visibility through collaboration and support.

Taking advantage of platforms like the ones developed by these end-users can help increase your visibility, foster your professional development, help you find a community of mentors, partners, and clients, and grow traffic to your website.

XYZ Q3 Quarterly Recap

We are in the homestretch of 2021, excitedly entering the final quarter. For XYZ, Q3 was filled with incredible ways to help the new generation of internet users to get online. From launching yet another new domain ending, to helping people design their online presence, to the release of over 900 previously unavailable .xyz premium domains – and the support of 60 hackathons and their inspiring student participants, it’s been a busy quarter. Here’s what we’ve accomplished this past quarter.

.Tickets can help you fill your guest list

As virtual events are still going strong and live events begin to return, XYZ proudly announced .Tickets – the domain name that helps you fill your guest list. Make your event a smashing success or give your innovative idea the standing ovation it deserves with a memorable .Tickets domain. With a .Tickets domain, you can promote live music performances, sporting events, corporate conferences, or even innovative ticketing technology ​​on a URL that is easy to remember, share, and also spread by word of mouth. There are endless possibilities to attract a crowd to your website with a fancy .Tickets domain. Take a look at some of the early adopters below:

Ticketing technology

Memorable links to ticketing pages

Newly released .xyz premium domains

Newly released .xyz premium domains
On September 1, XYZ released over 900 previously reserved .xyz domains to premium tiers, and decreased the price on some .xyz premium domains. The release included many highly brandable and keyword-rich domain names ideal for any business or individual looking to build their online presence.

The release included 2-letter domains, 3-letter domains, 3-number domains, and many more high value domains. Check out the complete list and when you see some options that you’re interested in, visit your registrar of choice to secure your domains before someone else beats you to it.


Every Wednesday we proudly feature a #WebsiteWednesday spotlight on a creative and innovative member of the .xyz community. Cryptocurrency and blockchain technology developers are loving .xyz domains – and we are loving them right back – so we featured a variety of blockchain-focused end-users this quarter.

  • is a London-based cryptocurrency investment platform.
  • is a London-based cryptocurrency wallet and accompanying Visa debit card, designed for easy spending of crypto assets.
  • is an NFT-focused DAO project.
  • is a London-based full-stack decentralized finance (DeFi) aggregator that delivers a wide variety of decentralized finance products and related solutions all on one platform.
  • is an NFT-based platform built on Ethereum blockchain technology.

We also featured some very attractive and well-organized portfolio websites.

  • is the online portfolio of Toronto-based digital artist Christopher Kerr.
  • is the online portfolio of West Sydney, Australia-based digital artist Serwah Attafuah.

Additional spotlights included Miami-based clothing brand and our feature on multimedia collective, aimed at destigmatizing and celebrating our differences.

Readymag partnership

Readymag partnership
Readymag is a website builder focusing on landing pages, editorials, portfolios, and general websites. Through our new, continuing partnership, we’ve been able to begin supporting multiple Readymag customers as they develop their online presence with .xyz domains. We’re proud to see exciting websites like the personal website of music composer, DJ, and tutor, a business website for Ukraine-based creative agency, and the portfolio of UX designer

XYZ rides with’s Elliot Silver

XYZ rides with’s Elliot Silver
For the past four years, XYZ has proudly been a domain industry cycling jersey sponsor for Elliot Silver of and his riding partner John Berryhill on their annual 80-mile charity bike ride in the Pan-Mass Challenge. XYZ was once again the lead jersey sponsor for the 2021 event, and we were proud to donate to such a great cause. As shared on Elliot’s blog, the Pan-Mass Challenge has raised $767 million for Dana-Farber Cancer Institute.

Generation Girl Partnership

Generation Girl Partnership
Through our ongoing partnership with Generation Girl, we proudly supported their 2021 Summer Club program, and provided .xyz domains for the young students enrolled to develop their newfound interests and share their innovative ideas with the world. During this year’s Summer Club, the participants were trained in Computer Science 101, UI/UX Design, Game Design, Data Science, and more.

XYZ helped to pioneer Etherum’s full DNS integration

In partnership with Ethereum that began in 2018, we helped pioneer the joint solution to provide a memorable wallet address to replace the long Ethereum hash. For example, Ethereum users can to reference their wallet instead of 0xf7004095d2d81fe3b5937241c106aace6d6e8e4a. This makes it much easier to send and receive digital tokens like cryptocurrency and NFTs. Our successful partnership and the hard work of ENS has led to the August announcement that ENS/DNS has expanded to hundreds of additional domains.

XYZ provides domains for coders at 60 hackathons around the world

XYZ helped support attendees at 60 hackathons in the third quarter of 2021!
XYZ provides domains for coders at 60 hackathons around the world

Participants received .xyz domains to help them launch their ideas and projects online.

The hackathons each celebrated technology with workshops and mentors that helped participants learn and develop their skills. While many hackathons were held virtually, others were located throughout the United States, Canada, and India.


HackTheCrisis, PitchTeen, Helyx Hacks 3, Covitech Challenge, Hack the Gap, Microsoft Learn Student Ambassadors, Hacking 4 Community, Eventlore, Terris Challenge, SummerSchool 2021, BRILLORE, Daedarus’ Hack, Kurius, Propelling Womeneers, CASE-O-HEIST, Hack-O-Uplift, JIIT OSA Chapter, Ability Hacks, Youthopeian, IoT Forum VIIT, HyperHacks, Geekhaven, HackeRam, EconHacks Bangalore, Developer Student Clubs, Hack This Fall, Hack The World 2021, HackNITR 3.0, Hack4World-Baku, StemWarriorHacks, InspireED, BotHacks, Hacking 4 Community

United States 

HackTable, Sequoia Science Olympiad, CoastalHacks, MakeUC, WebJam NYC, Midnight Hacks, TuffyHacks, ExploreTech


XdHacks Mini Vancouver, HacktheValley, NPO Sponsorship Request


Hack For Inclusion, Cryptocracy, Creative Computing Society, CodeGrind, Club, Hack Wizard, CodeTech, HackJNU 2.0, IEEE SRM SB, the void, Mamta Modern Sr. Sec. School, API Hacks

XYZ is delighted to help participants share their ideas and solutions with a global audience via their new .xyz domains. If you are interested in signing up your own hackathon with XYZ to help the next generation of internet users build the future of tech, contact us today!
2021 still has more excitement to bring, and XYZ has more plans for the rest of the year to help the next generation of internet users create a strong online presence. Stay tuned by subscribing to our newsletter, and following us on Instagram, Twitter, and Facebook.

Comuzi.xyzNamecheap customer (United Kingdom)

When you start your own business and develop a company mission, a good strategy is to think about how you will set your business apart from the rest of the industry. One of the best ways you can do this is through your company’s approach to the work you do. This week’s #WebsiteWednesday serves as great inspiration for this idea, being a company that has made “radical creativity” the cornerstone of their work: is a design studio based in London. The company is the brainchild of design-focused entrepreneurs Richard Fagbolagun, Alexander Fefegha, and Akil Benjamin. The core of’s entire approach centers on what they have termed “radical creativity as a service.” explains on their site’s company info page that their radical creativity approach is a “mix of play, rigor, experimentation, and tech-forward thinking.”’s “radical creativity as a service” model finds and turns real human problems into creative opportunities and solutions. On the website, says they do this by developing radical working prototypes and radical proof-of-concepts with clear insights and steps to move forward. This kind of out-of-the-box thinking is how takes a different angle and approach to their projects. It’s also how the group aims to set itself apart from its competitors. They say this creative process enables them to work on everything from design research and advanced prototyping to immersive future scenarios.

Their progressive approach seems to have caught the attention of many elite brands who have asked to take on projects for them. This includes Nike, Uber, ASOS, the UK’s National Health Service, Ernst & Young, BBC R&D, Samsung, and Mozilla Foundation. Their portfolio of work, which you can scroll through on the homepage, shows what their process looks like in action.

For Ernst & Young and Feminist Internet, they developed an AI-powered chatbot that teaches people about AI bias and its effects. For Mozilla Foundation’s MozFest 2019, they built an “invisible mask” prototype into a baseball cap which prevents facial recognition software from identifying the wearer. For BBC R&D, they utilized an 8-day sprint project planning approach to create five prototypes made to simplify news articles. The goal of this sprint was “to better engage Generation Z individuals and young-middle aged women to participate and understand the news more effectively”.’s process and approach on the project drew praise from BBC R&D’s lead producer and won the company the Best Digital Innovation Award at the 2019 BBCNews awards.

The impressive scope of’s portfolio is a credit to the versatility of their approach. It’s also helped them grab a foothold in their industry and build their business. puts their “radical creativity” process into action by using it as a guiding principle in each step of product development. Their commitment to this mission is evident in the final product results. It’s proven to be a wise choice by the praise they’ve received from their clients.

In many industries, your company mission not only guides your business but is also a key area where you can choose to set yourself apart from the pack. Staying true to that vision and living it through your work is the path forward to ultimate success, as shows. is a great embodiment of both radical creativity and tireless perseverance. Both qualities are hallmarks of the .xyz community, of which is a shining example.

XYZ is proud to share about the many incredible members that make up the XYZ community! We encourage you to do your own research before using the products and services of the websites we feature. The information about products and services contained in this blog post does not constitute endorsement or recommendation by XYZ.

In this XYZ Quarterly we’ll cover seven examples of how to improve SEO and increase traffic to your website. We’ll also provide a recap of XYZ’s Q2 2022 activity.

2022 Quarterly Q2

Your selection of a memorable and easily discoverable domain name is an epic start in your quest for a powerful online presence. In today’s digital world, potential shoppers, collaborators, and clients come across countless websites on a regular basis. There are things you can do to help your website stand out, to appear first in internet searches, and to provide potential visitors with a sense of confidence about your website. This fundamental aspect of a strong online presence is called Search Engine Optimization (SEO). Strong SEO can lead your website to appear in more search results, which can generate authority and trust. Appearing in more search results can also generate more traffic to your website. More visits to your website means more people are experiencing your online presence, considering your products and services, and learning about your skills and talents.

For a strong online presence, complement your domain name with SEO strategies that can help deliver more of what you want the most – engaged visitors. That’s the reason we’re sharing SEO tips, to help increase traffic to your website, as part of this year’s XYZ Quarterly theme of Back to Basics. We’ll provide you with seven SEO tips that can help generate more traffic to your website, as well as seven .xyz websites that are already putting these tips to use.

Read on for Part 1: “Seven SEO tips to help drive traffic to your website”

Or jump down to Part 2: XYZ’s Q2 2022 Recap.”

Tip 1. Create a structured and organized website

Tip 1. Create a structured and organized website
When people visit your website, your goal should be to provide them with the information they are looking for and make it easy to take full advantage of your website. This can be accomplished with thoughtful consideration of the design and organization of your website. A common feature of a successful website is the smart layout of its content. Your website should be structured and organized in a logical way with an easy-to-follow navigation system. Visitors should feel encouraged to explore the content. Encouraging exploration with an inviting layout will help your visitors gain access to all the content you want them to find, absorb, and share. If your website’s layout is confusing or the content is difficult to find, your visitors may decide to quickly move on to the next website where they might have an easier time finding what they’re looking for. A well-thought-out layout can keep your visitors engaged and interested in continued or regular use of your website. is an example of a website with a structured layout of its content and an easy-to-follow navigation system. This digital talent measurement solution aims to help organizations automate recruitment workflow, assess candidates’ skills, and map a complete employee development lifecycle. The top of the homepage features an easy-to-navigate menu to help visitors learn more about the company and their services. By clicking on the Education page, you can learn more about’s multidisciplinary assessments, which can help organizations screen, select, and hire appropriate candidates. This page also details’s library of questions, which contains curated questions of varying difficulty levels designed to measure domain knowledge, aptitude, cognitive, behavioral, and technical skills. On the company’s Remote Hiring page, you can learn about features such as the “Interviewee Only Test.” At the base of their website, makes additional features available under the “Company” heading. This includes a Blog, with insightful posts such as Live Video Assessment: An Aid for Those Who Want to Hire the Best Remotely, which reviews the benefits of ​​conducting video interviews with potential employees. also provides a Sitemap that clearly illustrates the logical organization of their content. With’s organization method, potential clients can quickly see the variety of services being offered. The cohesive organization of makes it inviting for visitors to explore the website and gain a strong understanding of each of the available features.

A structured and logically organized website can encourage visitors to explore, absorb, and share your content. A straightforward design can help your visitors find the information they are looking for and make it easier for them to take full advantage of your website.

Tip 2. Provide unique content

Tip 2. Provide unique content

The content of your website can influence your ranking in search results. The value of your content determines  whether or not your visitors will come back for repeated visits. A great way to provide value is to focus your content on a specific topic, and break that topic down into subtopics, called content hubs. This can encourage visitors to discover and absorb your full range of expertise. Providing valuable content can demonstrate that you’re an expert in your niche, which can help your website show up more frequently in search results. is an example of a website that features content hubs that break down and categorize its content. Boston Seaport is a 7.6 million square foot lifestyle center in Boston’s Seaport district. It is comprised of residential, hotel, office, retail, entertainment, and public open spaces. The overall topic of the website is the lifestyle center, but the content is broken down into hubs, including a regularly updated calendar of events, transportation services, parking information, lists of services and amenities, and more. There’s also a comprehensive directory of over 35 shopping destinations. has become an online information hub for all things related to the development project. By breaking their content down into hubs and silos, demonstrates they are the authority on all things related to Boston Seaport. This may also be helping them rank higher in search engines. If someone is searching for information about “snowport winter village” or for “lolita boston,” will appear on the first page of Google search results with information about the center’s Snowport winter holiday market or the Lolita restaurant and tequila bar (as of July 11, 2022).

A website with focused and unique content that is broken down and categorized into hubs can help you demonstrate authority and help you rank higher in search engine results.

Tip 3. Optimize your images

Tip 3. Optimize your images

Images play an important role on your website. They can keep your visitors engaged by enticing them to check out your products and services or entertaining them while breaking up large blocks of text. It is important to ensure your images are sized correctly and are not so large that they take too long to download. Making sure your website loads quickly is a good experience for the user, which is factored into search results. Another way to optimize your images is to utilize alt text. Also called alt tags and alt descriptions, this text helps screen-reading tools describe images to visually impaired readers, and allows search engines to showcase your content for the appropriate keywords. is an example of a website that optimizes images and implements alt text. The multimedia collective is aimed at destigmatizing and celebrating our differences, with a goal of connection and eradicating oppression. They work to support their goals through the production of art, film, music, and fashion. shares the work of their collective through assorted channels such as, an e-commerce art gallery with products that feature artwork by the collective’s artists. The online catalog of products includes items like hoodies, tote bags, and kitchenware, and the imagery is properly sized and optimized for immediate display. They highlight the products for sale, and break up large text blocks to keep visitors engaged. They also utilize alt text, which contributes to their keyword strategy. Take for example the WOMXN’S ALL-OVER-PRINT T-SHIRT. The main image is using the following alt text:“X” by Edward K. Weatherly – Womxn’s All-Over-Print T-Shirt. If you search Google simply for “Edward Weatherly T-shirt,”’s listing is the very first result (as of July 11, 2022).

Optimized images can decrease download times, highlight the product or services that you want to sell, break up large text blocks to keep your visitors engaged, and contribute to better SEO.

Tip 4. Utilize internal linking

Tip 4. Utilize internal linking
When you want to link certain words in your content to other pages, there are two main types of links. Internal links point to other pages on the same website, and external links point to pages on other websites. Linking to pages within your own website can send visitors deeper into your site, allowing them to interact with more content and keeping them engaged longer. For SEO purposes, internal links help search engines find, index, and understand all of the pages on your site. When implemented strategically, internal links can show search engines the relevancy of your content, which can help increase your website’s position in search results. is an example of how internal linking can help lead visitors deeper into your website, and encourage them to explore more of your content. Tucson-based is a bakery, restaurant, grocery store, and gift shop located near the University of Arizona. Their online store makes it easy to enjoy their selection of products if you’re unable to shop there in person. The marketplace has categories of products such as Cookware, Candles, and Cookbooks. When a visitor selects a product, such as the hand-stitched full grain leather potholder in the Cookware section, they will discover additional selections at the bottom of the screen under a heading of “You may also like.” This is designed to help make sure visitors don’t miss out on any available options. The multiple opportunities to access each of their products and dig deeper into the selections helps ensure that visitors will fully explore all of the available content on These internal links show search engines the relevancy of the content.

Implementing internal linking can encourage visitors to dive deeper into the content throughout your website. Internal links can also demonstrate the relevancy of your content to search engines, which can help increase your website’s position in search results.

Tip 5. Use common search terms

Tip 5. Use common search terms
Using strategic keywords can help improve your SEO. These are words and terms that help define what your website’s content is all about. Keywords are often the most popular search terms that users enter into search engines. You should aim to make the keywords on your page relevant to what people are searching for so they have a better chance of finding your content among the results. You can also consider backing up standard keywords with long-tail keywords, which are more specific searches. You may find that long-tail keywords have less competition, allowing opportunity for a smaller website to appear on the results pages. For more information about the importance of keywords and implementing keyword research, look into popular keyword research platforms. is an example of a website that uses keywords. The food-centered social media platform aims to gather all food enthusiasts under a single digital roof. What began as an online presence for their print magazine evolved into a full-fledged platform with content including user-submitted recipes and blog posts written by the Foodism staff. These posts have topics from “what is continental food” to “why it’s time to change up your cooking oil.” The platform’s website uses keywords that may be contributing to their visibility in Google searches. Searching keywords such as “continental food,” and the popular Indian dessert “paisam” in Google shows at the top of the results page (as of July 11, 2022).

If your website uses relevant phrases and content that matches people’s search intent, there is a greater chance that your website will appear when someone performs a search.

Tip 6. Keep your website updated with dynamic content

Tip 6. Keep your website updated with dynamic content
An excellent way to increase the chances of return visits to your website is by regularly updating your content. Keeping things fresh and exciting on a regular basis provides value that can make people want to return and see what’s new. There are many ways to keep your content updated, depending on the nature of your website. You can update landing pages with seasonal promotions, feature an active blog with a consistent schedule, or even add new videos that visitors will want to watch and share. The idea is to keep your great website updated with quality content that will encourage people to revisit. is a prime example of a website that encourages return visits to their page by regularly updating content. Trash Mag is a women and queer-led independent zine aimed at cultivating community through creativity. The zine has core values such as independence, empathy, vulnerability, community, and representation, which help inform and guide their issues. Each issue features submissions from around the world, including an interview with Madison Sinclair from the Harry Styles-focused merch brand, BugGirl200, and an essay on normalizing embarrassing moments, because we all have them. New essays, features, and merchandise selections are added nearly every week, which can help capture their audience’s attention and encourage a positive impression on their brand.

Showing your brand is active and cares to provide value to visitors can help establish trust and foster a positive association with your brand. Regularly updating your website with high quality content can increase the chances of return visits, which is a factor that contributes to your overall ranking in search engines.

Tip 7. Include a Call to Action (CTA)

Tip 7. Include a Call to Action (CTA)
Last but not least, including a Call to Action (CTA) on your website can provide your visitors with added value and help encourage them to complete an action to unlock that value. A CTA is simple instructional text guiding the visitor to take an action that aligns with your shared goals. For example, if your goal is to be able to connect with your visitor after they leave your website, and your visitor likely wants to get reminders and future information, your CTA might be “Subscribe to our newsletter to stay updated!” Encouraging subscriptions and collecting a mailing list creates a great opportunity to keep subscribers informed. If your goal is to bring awareness to helpful resources and organizations that align with your own mission, and your customer is interested in learning more about the topic, your CTA can be “Visit these resources to learn more!” Sending visitors to like-minded organizations can help them better understand your mission and gain the helpful resources they may need. is an example of a website that implements clear and obvious CTAs. The London-based cryptocurrency investment platform operates under an egalitarian investing philosophy that states “all project stakeholders are as important as each other.” aims to connect investment funds and communities to work together towards the same goals. They host investment projects and offer valuable exposure to their growing community, who combines their knowledge and pools their resources.’s website features a CTA encouraging visitors to “Launch App.” By reminding visitors to take the action of launching the app, stands to increase usage of their platform, which can help the platform and all involved stakeholders to prosper. The website also has a CTA recommending that visitors “Buy $LPOOL,” the platform’s crypto token. $LPOOL is needed to register your interest in the platform’s investment projects, and with more community members involved, there can be greater benefit to the platform and all stakeholders.

Including CTAs on your website can simplify the user experience, and help your visitors determine what to do next. A strong CTA can provide added value to your visitors and help you achieve your desired goals.


Mindful SEO practices can help you reach a global audience and keep their attention. Recognizing the importance of your website’s structure, demonstrating your subject matter expertise, and careful attention to search terms can keep your quest for a powerful online presence on the right track. Following the examples of the seven .xyz websites above can help increase the amount of traffic you receive.

XYZ Q2 2022 Quarterly Recap

We are sailing through 2022 and still riding the wave of joy from our recent 8th anniversary celebration. For XYZ, the second quarter of 2022 was packed with great ways to help the new generation of internet users to get online. We celebrated our anniversary with an 8-day sale, featured #WebsiteWednesday posts that showcase our creative community members, supported 39 hackathons and their dedicated student participants, and more. Here’s everything we accomplished during Q2.

.XYZ’s 8th anniversary

.XYZ’s 8th anniversary

We spent the month of June celebrating the 8th anniversary of .xyz’s launch! Now with over 4 million registrations, we are excited to share that .xyz surpassed .info in 2022, becoming the #4 generic domain ending. That’s right – at only 8 years old, .xyz is only trailing 3 generic domains from the 1980s. Many thanks go to our global network of registrar partners and their customers whose support has helped make .xyz a top choice worldwide. To make the anniversary celebration extra special, our retail partners offered .xyz domains for as low as $0.88 for 8 days only!


Every Wednesday we present a #WebsiteWednesday blog post highlighting an innovative and creative member of the .xyz community.

Blockchain and web3-focused developers are continuing to build on .xyz domains, and we featured some very awesome websites this quarter:

  • is a web3 chat platform that only requires you to connect your MetaMask, Coinbase, or WalletConnect crypto wallet to start chatting.
  • is the online home of Entropy, a decentralized crypto custodian aiming to revolutionize the way crypto is stored.
  • is the online home of FOX Entertainment’s new NFT-focused web3 studio Blockchain Creative Labs.
  • is Paramount’s experiential NFT marketplace for the first and all future releases of Star Trek NFT launches.
  • is record label Monstercat’s debut NFT platform where fans can collect and display music collectibles.
  • is a curated NFT project aimed at celebrating and supporting Black creativity in the web3 space.

Some memorable music, culture, and lifestyle websites have been developing in the .xyz community. We showcased a few:

  • is the online home of women and queer-led independent zine Trash Mag, aimed at cultivating community through creativity.
  • is the online home of digital lifestyle platform The Culture, aimed at producing forward-thinking content to reach the Black community.

Unique businesses and changemaking organizations establish their online homes on .xyz domains. Here’s a couple of standout organizations that we’ve recognized:

  • is a family run non-profit organization designed to facilitate the donation of sneakers to underserved youth.

Useful digital solutions and innovative services are setting up shop on .xyz domains. We had the pleasure to highlight a couple:

  • is a digital talent measurement solution that aims to automate recruitment workflow, assess candidates’ skills, and map a complete employee development lifecycle.
  • is a modular building system designed for sustainable living.

XYZ Anti-Abuse

At the start of the quarter, the XYZ Registry’s no-tolerance policy for abuse in our zones was recognized by Spamhaus, the leading authority on IP and domain reputation data. Spamhaus published a 3-part series of collaborative blog posts with XYZ regarding domain abuse, combating bad actors, and best practices when emailing from a new domain.

Getting the low-down from XYZ Registry on combating domain abuse – Spamhaus Technology

We started off our series diving into what XYZ considers abuse, the XYZ Anti-Abuse Policy and the process we use to protect the internet from bad actors.

XYZ discusses industry collaboration to ban bad actors – Spamhaus Technology

For this installment, we discuss how the registry, registrar, and cybersecurity organizations should work together to stop bad actors.

XYZ’s best practice on new domains and email deliverability

In the final part of this series, we identify what it takes to get you flagged for spamming, and common deliverability issues that new domain users come across and ways to potentially overcome them.

The XYZ Registry continues to enhance the Anti-Abuse process by partnering with cybersecurity companies, regularly scanning our zones for bad actors and seeking out more ways to keep the XYZ namespace safe. For more information on reporting abuse or partnering with the Anti-Abuse Team please visit

XYZ Registry domains across the globe

XYZ Registry domains across the globe

With 33 amazing domain endings in the XYZ family, there are individuals, businesses, and brands from all over the world using our diverse range of options to launch their ideas. We continue to see unique projects ranging from innovative blockchain based games and cyber awareness solutions to cosmetic beauty services based all over the world.  Some of the remarkable websites we highlighted this quarter include:

  • Seattle-based esthetician Nicole Kleinbrook’s Microblading.Makeup offers microblading and medical esthetics services.
  • Blockchain game Dreams.Quest welcomes players to the DreamsVerse, where your dreams and subconscious intertwine with the physical world.
  • Netherlands-based skin care brand DeltaDerma.Skin highlights their assorted bacteria-fighting products designed to protect and nourish skin.
  • Germany-based guitarist Peter Rack’s Guitar.College provides customized guitar lessons.
  • Cybersecurity solution Eye.Security offers monitoring and cyber awareness services.
  • Italy-based Sundeck.Yachts shares information about their custom fiberglass yachts.

Innovators, creators, and makers have 33 versatile domain extensions to choose from within the XYZ family. Now’s your chance – register your own domain today!

Let’s hear it for .Audio and all of our newest domains

Let’s hear it for .Audio and all of our newest domains
Small businesses, creative individuals, and dynamic brands all over the world have already started building on our newest selection of domains: .Game, .Guitars, .Audio, .Christmas, .Diet, .Flowers, .Hosting, .Pics, .Mom, and .LOL. Here are a few more unique projects on our newest selection of domains that we’ve recognized this quarter:

  • Web app Extract.Pics helps you extract, view, and download images from any website.
  • London-based flower subscription service Wonder.Flowers offers ready-to-display flower arrangements all year long.
  • Germany’s Wurst.Guitars offers selected vintage and modern pre-owned instruments.
  • Feline adventure game Stray.Game puts you in charge of helping a stray cat untangle an ancient mystery and escape a long-forgotten city.
  • Audio equipment seller Apos.Audio showcases products from a carefully curated set of brands.

Use these descriptive, memorable, and keyword-rich domains to establish your brand online and stand out to your audience. Don’t miss out – register your .Game, .Guitars, .Audio, .Christmas, .Diet, .Flowers, .Hosting, .Pics, .Mom, or .LOL domain names today!

XYZ provides domains for participants at 39 hackathons around the world

XYZ provides domains for participants at 39 hackathons around the world

XYZ helped support participants at 39 hackathons in the second quarter of 2022! Inspired coders received .xyz domains to help encourage them to develop their creative ideas online. Many hackathons were held virtually, while others took place throughout the world:

HACKTRIX, MEGAHacks2022, Techotsav, Ctrl Alt Delete, HackOFiesta v3.0, TechX’22, GDSC – VIT Vellore, Jaypee Hacks, Pitcher’s Den, RECURSION 3.0, Hack 36, HackNUthon 3.0, Multiverse Of Coding, Design-a-thon, HACKFIT, GATES 2022 ,Chimera, Labyrinth, MasseyHacks VIII, InnoHacks, HACKFLEDGE, HackMoreish Hackathon 2022, Holiday Hacks, ML Hacks, JAMHacks, NHacks VII Hackathon, Execute Hackathon 2.0, StuyPy-a-Thon, Hack the Woodz, Devhost:22, Hydra Hacks, MontyHacks, V Hack-a-bit, Hacking Heist 2.0, Quantum v1.0, FreyHacks, VSHacks, Learnathon22, SPSHacks

XYZ is dedicated to helping young coders share their concepts and ideas with a global audience on their own .xyz domains. If you are interested in signing up your own hackathon with XYZ to help the next generation of internet users build the future of tech, contact us today!

We are enthusiastic to see continued growth and more exciting development in the .xyz community for the second half of the year. We will continue helping the next generation of internet users bring their amazing ideas to life… 4 million domains and beyond.

Stay up to date by subscribing to our newsletter, and following us on Instagram, Twitter, and Facebook.

Holder.xyzHover customer – (United States)

The .xyz community is home to platforms that exemplify innovation and creativity, setting new standards in the blockchain industry. NFT-to-Product platform helps creators turn NFTs into applications and products via smart contracts. Web3 platform assists NFT collectors in tracking their portfolios across multiple blockchains, aiding them in finding favorable deals across popular NFT marketplaces. Blockchain protocol aims to enhance NFT market operations with an appraisal platform. In this week’s #BlockchainThursday, we’ll introduce you to a Customer Relations Management platform aimed at helping organizations enter web3:

Holder is a CRM platform geared towards fostering an easy transition to web3 is the online home of Holder, a web3 Customer Relationship Management (CRM) and marketing automation platform. The innovative platform is designed to help facilitate customer engagement for businesses transitioning to web3. Holder aids web3 communities, decentralized autonomous organizations (DAOs), and entities in analyzing wallet data to collect, interpret, and interact with their customer base. The platform is purported to be the first to combine wallet data analytics with marketing tools to help improve customer data management and engagement for NFT projects and web3 businesses. aims to address web3 business needs

The CRM platform offers a suite of tools designed for web3 business needs. Its core features include detailed wallet data analytics, a CRM system tailored for decentralized environments, and a marketing automation engine that aims to streamline the process of customer engagement in the token economy. These tools are designed to handle the unique aspects of web3 relationships, from tracking token transactions to understanding the social dynamics of DAOs. 

As highlighted on, the platform features a structured method that aligns with its suite of tools. The three-tiered approach is designed to streamline customer relationship management in the web3 space. 

  • First, Holder aims to capture and merge off-chain data by offering web3-enabled forms to authenticate community members. Their goal is to enrich wallet profiles by combining on-chain and off-chain data, consolidating wallet addresses and first and zero-party data into a unified customer profile.
  • According to Holder, the platform provides tools to build an audience by creating dynamic customer segments informed by both on-chain and off-chain data. It serves as a web3 CRM for managing owners and community members, proposing to integrate contact data with other platforms such as Discord, X (Twitter), and OpenSea.
  • Lastly, Holder states that it enables the scaling of communication efforts through the creation of workflows and automated campaigns that connect traditional web2 communication channels with web3 avenues. The platform claims to facilitate the sending of targeted notifications and updates via email, SMS, Discord, etc., and to support triggering on-chain interactions like airdrops or wallet-to-wallet communications.

Meet CEO and Co-founder Drew Beechler

Co-founder and CEO Drew Beechler has prior experience at High Alpha, an Indianapolis-based venture studio that specializes in conceiving, launching, and scaling Business-to-Business Software as a Service (B2B SaaS) companies. At High Alpha, Drew co-founded more than 30 startups in seven years, contributing to a portfolio featuring notable cloud companies like Attentive, SalesLoft, and Terminus. With Holder, Drew applies his experience in SaaS to the unique aspects of the web3 ecosystem, focusing on customer relationship management in a market characterized by tokenized commerce.

The Holder Library: Prioritizing accessible resources

The Holder Library serves as a resource for insights, articles, and more, covering a range of topics from web3 marketing strategies to the latest industry trends. In an effort to keep users and enthusiasts informed of their continuous innovation, Holder’s Library features “Release Notes” to announce the latest product features and updates.The October 2023 Release Notes include enhancements such as configurable subscriptions for emails and wallet messages, enabling precise customer communication segmentation. Additionally, Holder has implemented measures for users to manage subscriptions and combat spam, reflecting their commitment to permission-based messaging.

From detailed tutorials and FAQs to instruction guides and related articles, these materials are curated to ensure users can quickly find the needed information, boosting satisfaction and confidence in using the platform. By prioritizing these resources, demonstrates its understanding that accessibility to information is paramount in retaining customer interest and preventing the frustration that could drive users towards alternative services. You can learn more about the platform by following their branded social media on X (Twitter), LinkedIn, and Instagram @holderxyz, and by visiting

XYZ is proud to share about the many incredible members that make up the XYZ community! We encourage you to do your own research before using the products and services of the websites we feature. The information about products and services contained in this blog post does not constitute endorsement or recommendation by XYZ.

ThePeeps.xyzPorkbun customer – (United Kingdom)

Prestigious creative studios are establishing their online homes on .xyz domains. Creative agency works with a client roster of brands like Google and ESPN. Emmy Award-winning production company creates media for Apple and Beyoncé. Branding agency works with global brands like Casetify, Ann Taylor, and Kate Spade. In this week’s #AIMonday, we’ll introduce you to an agency harnessing the potential of artificial intelligence to help generate award-winning campaigns:

Meet The Peeps, where traditional copywriting meets award-winning AI is the online home of The Peeps, a UK-based creative concept team that aims to blend traditional skills like copywriting and coding with contemporary technological advancements such as AI, Augmented Reality (AR), and web3 technologies. Their inventive approach has helped them earn several awards. AIDA1, a project created by The Peeps during their time at the now-closed Tiny Giant agency, has earned recognition as the world’s first AI science curator. It received the DMA Gold Award for its outstanding use of AI.2 Additionally, they crafted Monker’s Garkel, the world’s first AI Gin3, earning them the DMA Bronze Award for Best Use of AI4 and a silver medal at the 2020 London Spirits Competition5. The team’s Papa Johns Hot Bag NFT campaign6 achieved Best Digital Initiative and Best Marketing Campaign at the 2022 QSR Media Awards.7 Creative artificial intelligence

As shared on their Creative AI page, The Peeps have been engaged in the creative AI sector since 2018, focusing on both the technical and narrative aspects of this domain. They have explored the potential of emerging AI tools such as ChatGPT, MidJourney, Dalle, Stable Diffusion, Eleven Labs, Runway ML, and D-ID to broaden the horizons of what can be achieved creatively. Their services encompass the production of deep fakes, cloned voices, synthesizers, and virtual influencers, all of which represent the cutting-edge in AI-driven content creation. Additionally, they offer narrative and storytelling services, integrating AI with other creative technological tools and platforms to provide a holistic approach to projects. Beyond hands-on creation, The Peeps also provide guidance through AI strategy sessions, workshops, and webinars, aiming to share knowledge and explore the capabilities of AI in a collaborative setting.

Exploring the web3 and AR services on

The Peeps have ventured into the realm of web3 and NFTs, exploring how these technologies can contribute to the digital domain’s future landscape. With a firm commitment to ethical practices, they strive to ensure that their web3 services align with broader good and environmental responsibility. Their offerings include community building and fundraising through NFTs, striving to provide a modern digital avenue for engagement and financial support. They provide token gating services to facilitate rewards and unique experiences for users, adding a layer of incentive and exclusivity. The Peeps also offer services related to the minting, collecting, and trading of NFTs on custom websites and apps, providing a structured and personalized platform for NFT transactions. The Peeps provide strategy sessions, workshops, and webinars, aiming to educate and collaborate on web3 potential. 

The agency provides AR Lenses services aimed at enhancing brand engagement on popular social media platforms such as Snapchat, Instagram, and TikTok, where modern audiences spend a significant amount of time. They create customized AR filters and lenses that allow users to interact with a brand in a fun and immersive way, whether they are sharing a Snapchat lens, an Instagram filter, or a TikTok effect. Besides these platform-specific offerings, The Peeps also design bespoke AR experiences on other platforms, extending the immersive interactive possibilities that AR technology can bring to a brand’s online presence. Through these AR services, The Peeps aims to help brands seamlessly integrate into the daily digital interactions of their target audiences.

Words from Richard Norton, co-founder of The Peeps

We spoke with co-founder Richard Norton about his decision to build The Peep’s website on .xyz. As he explained,

“The Peeps help brands stand out from the chaos by blending bold ideas with new and shiny creative technology. In the same way, we chose .xyz as it instantly gave us an effortlessly cool online point of difference from others in our space. We love it!”

We are proud to have Richard and The Peeps among the thriving .xyz community of technology-focused creatives. Learn more about The Peeps by following along on X (Twitter), LinkedIn, Instagram, YouTube, and Snapchat, and by visiting


XYZ is proud to share about the many incredible members that make up the XYZ community! We encourage you to do your own research before using the products and services of the websites we feature. The information about products and services contained in this blog post does not constitute endorsement or recommendation by XYZ.

Howl.xyzGoDaddy customer – (United States)

Progressive web3 businesses are rebranding and adopting .xyz domains to signify growth. Web3 creative agency Nightshift rebranded to once acquired by crypto payment service Moonpay. Fintech company Party Round rebranded to with a goal of continuing to help startups raise money with new, additional features. Web3 company TAIKAI Labs rebranded to with a focus on connecting web3 developers and organizations to create innovative solutions. In this week’s #BlockchainThursday, we’ll introduce you to a rebranded web3 communications agency developing PR and marketing strategies for blockchain, DeFi, NFT, and metaverse projects: is a tech-first web3 communications agency is a web3 communications agency dedicated to product and ecosystem development within the evolving realm of blockchain technology. By aligning communication strategies with client products and relevant cultural events, aims to connect with the intended audience. In September 2022, the agency, formerly known as, rebranded to after five years of service in PR, marketing, and development for blockchain, DeFi, and NFT projects.The agency operates in various emerging tech arenas, including web3, decentralized finance (DeFi), NFTs, and Layer 1 & Layer 2 protocols, offering support to early-stage company launches. The team at, having a background as product founders, has a grasp on the adoption lifecycle from conception to market entry. By combining elements of art and technology in communication, seeks to meet the unique demands of the web3 environment. In August 2023, announced a collaborative endeavor with previously featured, a no-code platform facilitating creators to launch end-to-end NFTs in a secure, accessible, and fair manner. is geared towards offering robust marketing support, while provides strategic counsel to web3 artists. This partnership aims to provide emerging web3 artists with experienced marketing support, helping the artists to focus solely on art creation.1

Exploring the services offered by offers a variety of services aimed at bolstering online presence and media relations. One of the key services includes Executive Awareness, where the agency outlines an executive’s online persona and employs sentiment analysis to create thought leadership content, which is then repurposed for the executive’s social media channels. In addition, the agency provides Public Relations & Communications services with the objective of building trust with the media and forming healthy relationships with journalists to generate meaningful results for their clients. They also offer Brand Development consultations, workshops, ongoing narrative development, and media strategy. On the creative side, teams up with artists and web developers to create brand updates, assets, and websites. This includes brand marketing materials, web design and development, artist commissions, and video editing along with promotional materials.

Exploring creative collaborations: Howl Studio and the Artist Ambassador Program

Howl Studio, a facet of, serves as a creative talent management agency specifically for web3 artists and influencers. Howl Studio operates with a contemporary business model that employs collaborative processes, offering creatives a departure from conventional industry dynamics. Managed and supported by individuals with experience in the fine art industry and web3 sector, Howl Studio provides both full artist management and an alternative, non-exclusive agency model. This setup aims to offer artists support in various areas including business development, creative strategy, NFT product launch, and brand and media relations, leveraging the team and in-house services to foster a supportive environment for creative talent.’s Artist Ambassador Program is an initiative that aims to boost your web3 cultural relevance by connecting with fine artists and creative professionals from its studio. The program provides various services such as fine art commissions by notable web3 creators, updating visual collateral and brand assets, and organizing artist-focused brand ambassador campaigns and PR stunts. With tailored advice on integrating the cultural value of web3 artists into your overall strategy, aims to help design and implement actionable steps to achieve this goal, linking your brand with your target audience in the web3 domain.

The evolution to

As shared on Twitter,’s rebrand and domain upgrade maintains a core focus on PR, marketing, and communications, while expanding services to further delve into NFTs and the metaverse.2 We are happy to have in the .xyz community and are excited about their partnership with fellow community member  We look forward to more developments. You can learn more by following the agency on X (Twitter) and LinkedIn, and by visiting



XYZ is proud to share about the many incredible members that make up the XYZ community! We encourage you to do your own research before using the products and services of the websites we feature. The information about products and services contained in this blog post does not constitute endorsement or recommendation by XYZ.

In this XYZ Quarterly we’ll cover seven ways to create a loyal customer base. We’ll also provide a recap of XYZ’s Q3 2023 activity.

The emerging technologies we cover continue to evolve. The content below offers ideas for inspiration, showcasing .xyz community members implementing these innovative concepts. The examples of .xyz community members are real-life pioneers implementing technology in the realm of each idea. The information we provide does not constitute an endorsement or recommendation by XYZ. We encourage you to do your own research before using the products and services we feature.

7 ways to create a loyal customer base

In today’s competitive marketplace, one key to long-term success is building and maintaining a loyal customer base. Going the extra mile to recognize and reward loyal customers stands out among the wide assortment of choices available. Enhancing the customer experience can encourage repeat business and customer retention. Forging lasting relationships that benefit both you and your customers can often be more impactful than a one-time sale.

As part of this year’s XYZ Quarterly theme of Prioritizing the Customer Experience with .XYZ, we are excited to share innovative ideas for developing a loyal customer base. We’ll show you seven techniques that you can consider for your own business, and showcase seven .xyz websites that exemplify these strategies. Some of these .xyz websites are businesses themselves that have embraced these ideas to enhance their own customer experience, while others are platforms that can help you to deliver enhanced customer experiences.

Read on for Part 1: “7 ways to create a loyal customer base”

Or continue to Part 2: XYZ’s Q3 2023 Recap.”

Tip 1. Personalized product suggestions

Tip 1. Personalized product suggestions
In the digital landscape, personalized product suggestions can enhance user engagement and foster loyalty. Websites and platforms catering to individual users’ unique interests offer a tailored browsing experience. Suggestions tailored for users amplify a platform’s value by recognizing and prioritizing their preferences. This tailored interaction can create a memorable experience, encouraging users to revisit and interact with a platform that resonates with their needs and desires.

Navigating the vast expanse of information online can be overwhelming for users; by tailoring content to their specific needs and interests, you significantly increase the likelihood of retaining them on your site, preventing them from seeking alternatives elsewhere. Personalized suggestions can streamline this array, curating a selection that matches users’ inclinations and tastes. This guidance can simplify decision-making and elevate the overall user experience. Platforms that employ such personalization techniques can transform casual visitors into engaged and returning customers, strengthening their position in the vast digital marketplace.

Screenshot of

NFT appraisal platform showcases how personalization can redefine user engagement. is the online home of Upshot, a platform that provides real-time NFT appraisals using advanced machine learning models. Upshot enables end users to explore and understand the value of NFTs while facilitating integration with DeFi and NFT applications. While primarily known for their web3 foundations, Upshot’s approach to personalization offers insights that are universally applicable.’s introduction of Collection Recommendations showcases their approach to enhancing the user journey in the NFT space. By leveraging AI-driven processes, Upshot places personalized curation at the forefront, helping users discover NFT collections that resonate with their existing interests and assets. Upshot’s algorithm is designed to infer potential interests based on a user’s current holdings. This feature can enhance user engagement, while also providing developers with tools to create a customized experience for their own audiences.

Their methodology pivots on collaborative filtering, which analyzes patterns of ownership and transaction across different collections, making recommendations based on shared interests. This technique’s strength lies in its ability to make informed suggestions even in an expansive NFT space, helping to ensure that users find collections that align with their preferences. Upshot’s efforts to enhance their recommendation engine, including auxiliary information about collections, demonstrates their commitment to staying adaptive and responsive in an evolving digital landscape.

Personalized suggestions can transcend the realm of passive features; they can serve as transformative tools for platforms seeking to engage and retain a loyal customer base.

Tip 2. Interactive engagement tools

Tip 2. Interactive engagement tools
Interactive engagement tools foster an immersive environment and dialogue between platforms and users. Tools that provide users with design capabilities cater to the intrinsic human desire to create and personalize. By guiding users and allowing personal adjustments, such platforms can enhance user engagement.

Consider tools that empower users with design and creative functionalities, allowing them to shape and personalize their digital surroundings. Just as quizzes can lead to curated product suggestions, making visitors feel seen and appreciated, platforms offering real-time design adjustments or interactive tutorials can create a profound bond. By guiding users, answering queries, and letting them steer their experience, websites can increase the chances of immediate engagement and lay the foundation for a lasting relationship. This tailored engagement can turn brief website visits into lasting memories that build brand loyalty.
Screenshot of

In the expansive world of digital platforms, standout tools often possess unique attributes that engage, educate, and inspire. 3D design platform features a blend of intuitive design capabilities and the immersive world of 3D modeling which can help users engage in a wholesome digital experience.

Where the world of 3D design can sometimes appear daunting to the uninitiated, helps break down barriers with its drag-and-drop functionality. This intuitive approach helps reduce the learning curve and centers creativity. With the ability to customize and tweak everything from the color and size of objects to their interactive behavior, users can make a space all their own. This level of personalization can lead to a sense of attachment and ownership, helping to ensure that visitors have an interest in returning to enhance or redesign their creations.’s emphasis on education adds another layer of appeal. Introducing users, especially younger ones, to the world of coding via a platform they’re already invested in can be a game-changer. By providing transparency into the foundational code of the objects users engage with, elevates its platform from recreational to educational, fostering a deeper understanding of coding principles. The transition from visual interactions to examining and tinkering with scripts offers encouragement towards more complex coding platforms. This natural progression can inspire budding developers or designers to revisit the platform regularly, honing their skills and advancing their understanding of both design and coding. A prime illustration of this educational voyage is our own “XYZ Welcome Room,” a replica of Bruno’s Welcome Room, embodying’s ethos of learning and personalization. By utilizing the copy feature, we explored and personalized, even transforming Bruno into one of our iconic Purple People.

Websites that embrace interactive and educative tools can address users’ immediate desires and spark enduring curiosity, turning fleeting visits into long-term brand loyalty.

Tip 3. Exclusive membership benefits

Tip 3. Exclusive membership benefits
Exclusive membership benefits can be a great strategy for deepening user engagement. The allure of online exclusivity, where members have access to unique content, offers, or experiences, foster a sense of community. This digital distinction can build a sense of belonging and convey to members that they are truly valued.

Offering customized rewards or experiences is a standard practice for user retention. Members who receive these benefits often return, anticipating consistent incentives. This could be in the form of early access to digital content, specialized recommendations based on their behavior, or virtual events crafted specifically for them. Beyond material perks, exclusive online memberships also have the potential to weave a tight-knit community. By connecting members with shared interests, platforms can encourage networking and community in the digital sphere, which can also build loyalty. The ripple effect of these benefits can ensure recurrent visits and spark word-of-mouth promotion. Happy members can organically broaden the user base by championing the platform to friends and colleagues.
Screenshot of

Exclusive membership benefits can greatly enhance user loyalty and promote repeat engagements. A prime example of this strategy in action is Snoop Dogg’s NFT community, which leverages the allure of exclusivity through its innovative digital tour NFT, the Snoop Dogg Passport.

This unique NFT offers more than just a collectible badge of fandom; it serves as a key to an exclusive world. The passport gives fans access to behind-the-scenes content, curated art collections, personalized playlists, and the chance to acquire unique merchandise. As holders of the Snoop Dogg Passport, fans don’t just consume content—they become part of an elite community that enjoys privileges casual fans don’t have access to. This sense of distinction is further amplified by the Leaderboard feature on, fostering both a competitive spirit and camaraderie among Passport holders. Through its various exclusive offerings, reinforces the notion that when platforms offer distinctive experiences and benefits, they can effectively transform occasional visitors into a dedicated and enthusiastic community.

Exclusive membership benefits can reward devoted users as well as serve as a powerful magnet that draws customers back time and again, solidifying their loyalty and enhancing the platform’s community.

Tip 4. Utilize AI for enhanced business-customer interactions

Tip 4. Utilize AI for enhanced business-customer interactions
Artificial Intelligence (AI) technologies are reshaping the landscape of business-customer interactions by setting standards for personalized experiences and service efficiency. The rise of AI in business stems from its capability to automate routine tasks and its potential to comprehend and anticipate individual customer preferences and behaviors. Through machine learning algorithms and neural networks, businesses can now sift through vast volumes of data to understand patterns that would be time-consuming for human analysts. This enables businesses to create tailored offerings and communication strategies in real-time for specific customer segments or individual users.

AI-driven chatbots and virtual assistants are revolutionizing customer service, helping to ensure round-the-clock availability and instant responses. These AI-powered tools can handle large volumes of customer inquiries and can often predict questions based on context, making chatbot interactions more efficient. Beyond the customer experience, AI’s analytical capabilities can provide businesses with deep insights into customer behavior, helping them refine their products, services, and marketing tactics. For instance, predictive analytics can anticipate customer needs, helping companies make timely offers that align with a customer’s current situation or interests. The fusion of AI with business operations can lead to a heightened sense of personalization and convenience, which is pivotal in building loyalty in today’s competitive market.
Screenshot of

Talent marketplace software development company showcases the transformative potential of integrating Artificial Intelligence (AI) technologies into business processes. As a developer of SaaS solutions for temporary staffing agencies, aims to enhance the talent-matching process beyond just addressing the immediate needs of these agencies. Central to their service offering is the AI-driven solution that optimizes the staffing process by helping to ensure that agencies can match the right talent to the right job swiftly and efficiently.

Wolf’s AI-driven staffing solutions, such as the “Staff Matching” feature, provide a new perspective on talent allocation. Wolf’s AI goes beyond simply matching talent using basic criteria or current availability. It takes into account a comprehensive set of factors, including an individual’s previous experiences, seniority level, unique personality characteristics, and other relevant attributes. This approach ensures that clients receive optimal staffing solutions, while the staff members are placed in roles that best fit their skills and preferences.

Wolf’s AI Chatbot further exemplifies this commitment to efficiency and support. As an AI-powered tool tailored for staffing queries, the chatbot is designed to offer immediate and precise answers, from job locations to company-specific policies on cancellations. This 24/7 support tool can ensure timely confirmations and assistance, enhancing the overall experience for both the staffing agencies and the staff.

Implementing Artificial Intelligence (AI) technologies can enhance the customer experience and help build a loyal customer base by offering personalized and insightful interactions.

Tip 5. Harness the power of a centralized contact hub

Tip 5. Harness the power of a centralized contact hub
In the bustling realm of social media, the simplicity and accessibility of a “link in bio” centralized contact hub can serve as a tool for brands to consolidate their online presence. This link acts as a gateway to a brand’s digital universe, leading audiences to a single page where they can explore products, services, and various ways to engage with the brand. It’s a streamlined approach that caters to the modern consumer’s preference for easy, straightforward interactions.

A proficiently structured link in the bio page, which encapsulates a brand’s contact channels and key offerings, can serve as an engaging platform that fosters deeper connections between brands and their audiences. It is this centralized hub that bridges the gap between casual social media interactions and more substantive engagement.
Screenshot of

Enter, a service tailored to enhance this crucial junction. Offering a visually captivating “link in bio” solution, simplifies the journey for the audience from social media to a brand’s diversified offerings. Through an intuitive setup process, brands can create a personalized ‘Pager’ that aligns with their aesthetic and functional requisites.

Unlike a conventional single-page website, a Pager is optimized for swift interactions, hosting a range of contact options and insights about a brand’s value proposition. It’s a pragmatic blend of simplicity and functionality, aiming to reduce friction and encourage audience exploration.

The utility of extends beyond just the creation of a simplified contact hub. Its design caters to the visual predilections of modern audiences, with a focus on screenshot-enhanced content sharing. This not only resonates with the brand’s core offerings but also underscores the importance of visual engagement in today’s digital landscapes.

Moreover, the platform entices brands with features like unlimited screenshot storage, and promotional offers like free lifetime memberships for early adopters, adding layers of value that go a long way in building lasting relationships.

In essence, a well-orchestrated link in bio service like can be instrumental in channeling social media traffic efficiently, offering audiences a seamless transition from a brand’s social profile to its comprehensive digital hub. This streamlined approach not only captures immediate attention but lays the foundation for sustained engagement and customer loyalty. Through clear, concise, and visually appealing “link in bio” pages, brands can cultivate a loyal customer base that resonates with their digital narrative, and in turn, champions the brand across the vast social media sphere.

Tip 6. Location-based features

Tip 6. Location-based features
Personalization plays a pivotal role in shaping customer experiences. Location-based features, powered by technologies such as GPS and geofencing, offer businesses a unique avenue to deliver tailored services that can resonate deeply with consumers. By identifying a user’s physical location, companies can provide recommendations, deals, or content that are directly relevant to that specific area, making their services more pertinent and valuable. For instance, a restaurant aggregator app might suggest eateries based on a user’s location, and a retail app could notify users about nearby sales. Such targeted interactions can provide immediate value to the customer and create a sense of connection between the brand and the user.

Additionally, location-based services can extend beyond commercial offers. They can be used to curate experiences, fostering deeper bonds between the brand and its audience. Consider a travel app that suggests local events, hidden gems, or cultural experiences based on where a traveler is staying. Another great example is a fitness app that recommends jogging routes or nearby gyms in unfamiliar cities. By offering services that seamlessly integrate into a customer’s environment and daily life, businesses can demonstrate attentiveness and a genuine understanding of their users’ needs. Over time, this can lead to increased trust and brand loyalty.
Screenshot of
Mobile order coffee app exemplifies the use of location services to provide personalized experiences. This approach can enhance customer loyalty, especially for local, independent cafes or coffee shops that might lack the extensive resources of bigger chains. After a customer orders through the app, RDY’s advanced ordering system, which integrates location-based features, notifies coffee shops when a customer is within a mile radius. This system ensures that customers receive their coffee at the optimal temperature and minimizes wait times, enhancing the overall user experience. What sets RDY apart is its commitment to championing independent coffee shops. By focusing on these establishments, RDY carves out a niche for itself and provides a platform for local cafes to level the playing field against more prominent chains. Users can discover new local cafes, catering to their preference for small-batch coffee, and enjoy the perks of advance ordering. Simultaneously, cafe owners gain an invaluable tool for boosting their visibility and customer reach.

The app’s holistic approach encompasses a variety of features aimed at building a thriving community around local cafes. One such feature is RDY’s newsletter, which keeps both customers and participating cafes updated on the latest happenings. Customers who sign up for the mailing list are kept informed about nearby deals, new locations, and cities being added to the app, which can enrich their experience and encourage them to explore local coffee shops. Cafes looking to join the platform can find a helpful FAQ section, fostering a simplified onboarding process. With coffee shops like Houston’s Bean & Bottle and San Jose’s Chromatic Coffee actively promoting their association with the RDY app, they are demonstrating the value they see in it. This co-branding strategy bolsters the credibility of RDY and can encourage users to explore the app through recognizable local names. By seamlessly melding the charm of local cafes with the efficiency of modern technology, is working to redefine the coffee ordering experience, enhancing brand loyalty among both cafes and their patrons.

Location-based services can help foster an immediate and tailored connection between brands and consumers, which can significantly strengthen the foundation of trust and loyalty.

Tip 7. Loyalty programs

Tip 7. Loyalty programs
Loyalty programs can be an effective tool for fostering a dedicated customer base. At their core, they are designed to incentivize repeat business by providing rewards or benefits to customers who frequently engage with a brand or make repeat purchases. Over time, these rewards, whether in the form of points, discounts, or exclusive offers, can significantly enhance a customer’s perceived value of a brand. By recognizing and appreciating the continued patronage of customers, businesses not only encourage further spending but also communicate a message: your loyalty matters to us.

For occasional buyers, loyalty programs can serve as a nudge towards becoming regular customers. The prospect of earning rewards or attaining a higher tier of benefits can be a compelling reason for customers to choose one brand over another. As occasional buyers start to accumulate points or rewards, they can become more invested in the program. This incremental investment can lead to a sense of commitment. When a customer begins collecting points or rewards with a particular brand, they can be more likely to continue shopping there to maximize the benefits they’ve started accruing. Effective loyalty programs can also foster a sense of belonging or exclusivity. Special events, early access to sales, or members-only offers can make customers feel valued and special and strengthen their bond with the brand. Over time, the combination of tangible rewards and emotional connection can transform occasional buyers into brand advocates. This can foster continued patronage and the interest of new customers through positive word-of-mouth.
Screenshot of

Restaurant loyalty program combines blockchain with dining, illustrating loyalty program effectiveness. Developed by Ben Leventhal, the co-founder of the online reservation platform Resy, Blackbird introduces a unique twist on traditional loyalty programs: the Restaurant NFT. This digital asset represents exclusive privileges for its holders and taps into the burgeoning interest in NFTs. Beyond just accumulating points, Blackbird users can unlock digital assets with tangible benefits. By incorporating NFTs into the dining loyalty landscape, Blackbird aims to make the special status of being a “regular” accessible and appealing to all diners.

Blackbird distinguishes itself through its innovative design that accommodates both restaurants and patrons. The platform’s NFC-enabled stickers foster a swift check-in process, immersing customers in the program and helping to ensure they begin accruing benefits right away. Customers can gain access to exclusive offers, usually reserved for an inner circle, which can deepen their connection with their favorite eateries.

For restaurants, Blackbird offers a wealth of customer data, encouraging a better understanding of their clientele. Such insights can pave the way for more personalized interactions, developing an environment where loyalty thrives. The fusion of the traditional loyalty program with blockchain technology, as demonstrated by, provides a glimpse into the future of customer retention strategies. Blackbird not only supports restaurants in building a devoted customer base but also reshapes the hospitality landscape for the digital age.

Loyalty programs offer tailored rewards and personalized experiences that can serve as a bridge between businesses and consumers, building enduring relationships and a loyal customer base.

Build a strong customer base by turning innovation into loyalty

Developing a loyal customer base is crucial in today’s competitive market. Loyal customers are not just revenue pillars, but also the most genuine brand ambassadors. The innovative methodologies showcased by various .xyz domains not only highlight the versatility and forward-thinking nature of the “.xyz” domain but also underscore its adaptability to diverse industries and sectors. These platforms combine modern tech solutions with valuable customer service tactics. By merging the latest tech advancements with exemplary customer service strategies, as seen on many .xyz platforms, businesses can elevate customer experiences, fortifying their relationships. In essence, domain doesn’t just signify a web address; it embodies a brand’s pledge to innovation and its continuous pursuit of customer-centric excellence.

XYZ Q3 2023 Quarterly Recap

As we approach the closing quarter of 2023, it’s worth reflecting on the dynamic journey we’ve had so far this year. In the third quarter of 2023, XYZ remained dedicated to empowering the next generation of internet users through a multifaceted approach. This included our commitment to the exploration of new technologies like AI, the acquisition of .CEO – our 35th domain extension, an exciting update, and the relaunch of the XYZ Registry corporate site,!

Let’s take a moment to highlight the significant milestones we’ve reached during Q3.

Announcing .CEO: the domain for industry leaders

XYZ secures 35th domain extension .CEO
XYZ is dedicated to enhancing internet choice, accessibility, and innovation through a diverse portfolio of domain extensions. In September, we proudly acquired .CEO – the domain for industry leaders. With 35 domain endings, we empower individuals and organizations to craft impactful digital identities. .CEO is designed for industry leaders seeking to establish a strong online presence. As highlighted in the 2023 PwC Global CEO Survey, the title of CEO holds global recognition, and the .CEO domain is accessible in over 200 languages, with no restrictions. It’s available through our network of 200+ registrar and retail partners. Regarding SEO, Google treats .CEO domains like any other, offering the same ranking potential. Whether you’re a current CEO or aspiring to be one, claiming YourName.CEO is essential for owning your online identity. These domains can serve as networking profiles, brand showcases, or platforms for exclusive services, offering a unique digital networking opportunity for CEOs and CEO-related businesses worldwide. Claim your .CEO domain today to make your mark in the digital world.

Take a look at some of the early adopters below:

Digital Identity

  • DN.CEO – Professional website of Daniel Negari, CEO of XYZ
  • MR.CEO – Professional website of Michael Riedl, CEO of Team Internet, formerly known as CentralNic
  • MichelleHummel.CEO – Professional website of Michelle Hummel, CEO and Founder of Web Strategy Plus
  • MikeJohns.CEO – Professional website of Mike Johns, Chief Strategist Officer of Roberts Innovation Investment Group & Founder of Digital Mind State
  • Lord.CEO – Professional website of Andre Lord, Founder and CEO of Diamond LLC
  • AntonioSerrano.CEO – Professional website of Antonio Serrano Garcia
  • LisaLaporte.CEO – Professional website of CEO of TWiT and Artisanal Agency

Thought Leadership

  • KingdomDriven.CEO – Podcast website from Sean Kouplen, CEO of Regent Bank and former Secretary of Commerce & Workforce Development for the state of Oklahoma
  • Bear.CEO – Personal website of Võ Hoàng Mạnh Hùng, aka Strong Bear, co-founder and CEO of Designveloper
  • Humble.CEO – Personal website of Ben Muresan, motivational speaker

CEO Blogs/Media platforms

  • Black.CEO – Community platform of Black business owners and executives
  • TheVisionary.CEO – Media platform for founders, visionaries, owners, and CEOs
  • Her.CEO – Media platform designed to help inspire entrepreneurs
  • LadyBoss.CEO – Media platform for powerful, entrepreneurial women

CEO Solutions

  • Bold.CEO – Business accelerator program
  • Halo.CEO – Venture consultancy that helps startups and emerging companies accelerate software product innovation
  • Disruptive.CEO – Business consultation services
  • Boom.CEO – Switzerland-based business consultancy
  • GhostWriter.CEO – CEO ghostwriting services platform
  • VivaPersona.CEO – Lithuania-based seminars and consultations for business owners, CEOs, and their teams

Discover our refreshed and relaunched XYZ Registry site –

We are excited to announce the relaunch of our XYZ Registry site at, where you can explore the extensive range of the 35 domains we own and operate. The updated website unveils the journey from the visionary inception by Daniel Negari to the establishment of .xyz as a preferred choice for creators and innovators worldwide. It reiterates our dedication to providing a unique and dynamic domain for every creative idea, resonating with our slogan, “For every website, everywhere®.” The site showcases the vast community we’ve nurtured, spanning over 4,000,000 domain names registered across 230 countries and territories, encapsulating various industries from health & lifestyle to real estate and beyond.

The XYZ Registry website also highlights our strategic focus on innovation, security, and growth, illustrated through vigilant anti-abuse policies and pioneering web3 collaborations. The testimonials from domain holders like and reflect the creative empowerment derived from our domain options. We warmly invite you to explore, delve into the unique offerings of our 35 domains, and perhaps, take a step towards securing your own distinct digital identity!


The term “ai” continues to hold its position as the leading keyword among newly registered .xyz domains, as shared in our monthly XYZ Registry Domains Reports. This ongoing trend underscores the growing footprint of AI-focused end-users within our vibrant community, reflecting the growing impact of artificial intelligence on our contemporary society. Our weekly blog series, #AIMonday, highlights innovative platforms emerging from the .xyz community of AI innovators. Explore a selection of notable projects we’ve highlighted this quarter:
Screenshot of

  • is the online home of Voice Gems, a generative art project designed to translate voices like’s into a gemstone-like sculpture.
  • is the online hub of the Edge of AI podcast, a series focused on the developing field of artificial intelligence.
  • is the online home of Eye for AI, an AI platform focused on text-to-image generation.
  • is the online home of Optic, a tech startup that employs AI to tackle growing concerns such as fake media and counterfeit non-fungible tokens (NFTs).
  • is the online home of Frontdoor, an innovative AI solution that aims to revolutionize knowledge management.
  • is the online home of Giza, a machine learning platform aimed at building an open economy for AI.


Every Wednesday since the beginning, we have shared a #WebsiteWednesday blog post that highlights the creativity and innovation within the .xyz community. Our featured members include a wide array of talented individuals and organizations, from unique startups and notable creatives to pioneering artists and more. Here, we present a selection of remarkable websites that have been showcased this quarter:
Screenshot of

  • is the personal website of Karan “Kay” Panchal, a professional designer and independent Hip Hop/Rap Music artist.
  • is the online home of EON, a tech startup focused on revolutionizing commerce and product traceability.
  • is the personal website of Boston-based Adrian Ma, a reporter and co-host for NPR’s daily economics podcast, “The Indicator from Planet Money.”
  • is the online hub of the Startup Hustle podcast, an entrepreneurship podcast devoted to sharing the stories of startup founders and leaders.
  • is the personal website of Allie Rae Conte, a self-described “content marketer, writer, and editor” based in Brooklyn.
  • is the online home of Good Sport, a sustainably-focused fashion brand from designer Madison Calderon.


Every Thursday, we dedicate a #BlockchainThursday blog post highlighting the dynamic projects sprouting from the growing .xyz community of web3 pioneers. This quarter, we’ve had the pleasure of showcasing a diverse array of websites developed by blockchain and web3 innovators, all hosted on .xyz domains. Among these projects, you’ll find exciting ventures such as NFT platforms, blockchain gaming experiences, web3 creative agencies, and more. Take a look at some noteworthy examples:
Screenshot of

  • is the online home of Snoop Dogg Passport, an innovative NFT platform offering exclusive content throughout his new tour.
  • is a multi-week festival by Coinbase celebrating the launch of Base mainnet, featuring on-chain events with over 50 entities to promote a thriving on-chain economy and make crypto more accessible.
  • is the online home of Soba, a web3 platform dedicated to user-generated games.
  • is the online home of Otherlife, a web3 creative agency acquired by crypto payments company MoonPay.
  • is the online home of Upshot, a platform that provides real-time NFT appraisals using advanced machine learning models.
  • is the online home of Storyverse, a web3 platform designed to help users create and share their own digital characters and games.
  • is the online home of Blowfish, a firewall technology designed to provide protection to web3 users by detecting and identifying malicious transactions in real-time.

Using your profile as your Bluesky handle

Logo for
This quarter, we shared an update on and its exciting functionality with Bluesky, a decentralized social media platform built on Authenticated Transport (AT). Bluesky offers users complete control over their digital identities within a secure and privacy-centric online environment. This aligns with web3’s vision of user empowerment and decentralized digital infrastructure. A standout feature allows users to use custom domains as social media handles, which can simplify discovery and engagement. Bluesky has integrated with, enabling users to utilize their Ethereum Name Service (ENS) profiles and associated NFT collections seamlessly.

This integration enhances interaction with Ethereum blockchain assets through easily shareable .xyz URLs, making it accessible to all browser users. To use your profile as your Bluesky handle, ownership of a .eth name and an existing Bluesky profile are required, with .eth names automatically granting access to profiles.

We are dedicated to improving the user experience on our site by introducing regular updates. Make sure to follow @xyz on social media to hear about the latest updates and enhancements made to the platform. Moreover, we recently had the opportunity to discuss on the weekly ENS Twitter space, shedding light on the exciting developments surrounding the platform.
You can listen to the recording here to gain more insights on the trajectory and the innovative features of

XYZ Registry Domains Report and freshly funded startups using XYZ Domains

XYZ Registry Domains Report
The XYZ Registry Domains Report is your gateway to uncovering the latest trends and highlights in premium sales and aftermarket activity. Each month, you’ll have the opportunity to dive into captivating insights, such as the top SLD keywords in .xyz registrations, noteworthy premium and aftermarket sales, popular TLDs in premium registrations, and much more. Explore compelling testimonials from registrants who’ve achieved remarkable success with premium and aftermarket sales, and gain valuable insight into their motivation for choosing .xyz domains.

We also showcase inspiring success stories of startups within our dynamic .xyz community. The companies listed below have acquired substantial venture capital (VC) backing, indicating a robust financial foundation that supports the transition of innovative ideas from conceptualization to market leadership. These achievements embody the entrepreneurial spirit and innovation that characterize our community. Highlighted below is merely a selection of the remarkable successes we’ve shared:

Be sure to subscribe to our newsletter so you don’t miss a single XYZ Registry Domains Report.

XYZ Registry domains connecting the world

All 35 XYZ domain extensions, including the newest addition, .CEO

We continue to celebrate the global embrace of XYZ domains, which have become a canvas for unique projects from all corners of the world. Brands, businesses, and individuals spanning the globe are leveraging the versatility of our portfolio of 35 domain extensions within the XYZ family (including .xyz, .Game, .Quest, and .Lat) to craft their compelling online identities.

Take a glance at some of the inspiring websites we discovered during this quarter:

  • Luxembourg: Michael Riedl, CEO of Team Internet (formerly known as CentralNic) uses MR.CEO as his professional website.
  • China: AI-generated content platform highlights their solutions.
  • Japan: skincare brand Jevie.Skin promotes their collection of products inspired by nature’s biodiversity.
  • United Kingdom: Wedding stylist BeautifulBridal.Hair showcases services, testimonials, and pricing.
  • United Kingdom: Permanent makeup studio Antares.Makeup highlights their makeup services.
  • Texas (United States): Visual effects company Hush.Beauty connects with clients seeking digital beauty work for commercials, music videos, television series, and feature films.
  • Vermont (United States): Game developer and AI programmer Daniel Vanryn chose Vanryn.Quest for his personal website.
  • Argentina: Nonprofit organization Mayma.Lat is focused on fostering a collaborative community of businesses that aim to have a positive social and environmental impact.
  • Netherlands: Ticketing platform Guts.Tickets leverages blockchain technology to help prevent scalping and ticket fraud.
  • Pennsylvania: Husband and wife photography team Loop.Pics promote their photographic services.
  • New York (United States): Designer and fiber artist Tim Kim created his online portfolio on TimKim.LOL.
  • New York (United States): Podcast production studio Gilded.Audio highlights their portfolio, client list, testimonials, and more.
  • Texas (United States): Blockchain social game HighRise.Game promotes an immersive world where you can play, build, and meet new people.
  • United Kingdom: Nutritional counseling platform Vera.Diet promotes the services of registered nutritional therapist Karen Austin.
  • Austria: Guitar shop Bite.Guitars showcases custom basses you can build online.
  • Illinois (United States): Santa platform TalesfromtheChair.Christmas arranges virtual visits from Santa and Mrs. Claus.
  • Moldova: Internet service provider PQ.Hosting promotes their services in over 30 countries.
  • United States: Parenting blog FullyPresent.Mom highlights their focus on “conscious parenting.”
  • South Dakota (United States): Artist Anna Flowers uses Knotty.Flowers to promote crochet classes and custom crochet items.
  • Indonesia: Online platform Cause.Monster facilitates virtual sporting events.
  • France: Baby formula company Vitalae.Baby promotes their focus on infant nutrition.
  • Germany: Heritage race car seller Wonderful.Car promotes their showroom of vintage race cars.
  • Wisconsin (United States): Automobile marketplace Express.Cars highlights their selection of certified used cars available to browse or purchase online.
  • Florida (United States): Car dealer Besa.Autos connects with customers looking for a vehicle in the Jacksonville area.
  • Illinois (United States): Dealership group Watermark.Auto highlights their dealerships in the Southern Illinois/Western Kentucky region.
  • California (United States): Security company Dope.Security highlights their cybersecurity solutions.
  • United States: Storage facility builders Storage Units, LLC chose Investor.Storage to develop their online presence.
  • California (United States): Villa Knolls Apartments uses the VillaKnolls.Rent domain as its online hub for digital floor plans, photo galleries, resident services, and more.
  • United Kingdom: Guildford’s Electric.Theatre promotes their schedule of classes, events and projects.
  • Florida (United States): Florida International College uses FIC.College to share its goal of providing student-centered education designed to support the development of global leadership.
  • United States: Real estate management platform Keyturn.Homes aims to help you find, buy, design, and manage short-term rentals.
  • United States: Gaming platform RacingGames.Motorcycles shares assorted motorcycle-themed racing games.
  • United States: SDBA Top Fuel Hydro racing team Liquid Voodoo uses TopFuel.Boats to promote their racing schedule, showcase their merch, and more.
  • Portugal: Yacht charter company Madeira.Yachts connects local boat owners with customers who are looking for private charter in and around Madeira Island.

XYZ continues support for’s Elliot Silver and the Pan-Mass Challenge

For the last six years, XYZ has sponsored cycling jerseys for Elliot Silver of and his riding partner, John Berryhill, during the Pan-Mass Challenge. This 80-mile charity ride benefits the Dana-Farber Cancer Institute, which works to combat cancer and find a cure. This year, Elliot raised $23,500. As highlighted on his blog, Elliot and John have raised over $142,000 for Dana-Farber in the past decade!

XYZ provides domains for participants at 60 hackathons around the world

XYZ extended our support to participants in 60 hackathons, equipping coders with .xyz domains to help fuel their creative ideas in the online landscape. These hackathons were held on a global scale, with some conducted virtually and others spanning diverse locations across the world
Hack The Space hackathon image thanking .xyz
DaVinciCode Cryptic Hunt, Infothon, ATLENT #2.0, Hack4Bengal, TechXcelerate, Bloom Bonanza Summer Competition, THE TECH FLIX, Raptus, Vortex 2023, STEMist Hacks, LaunchHacks 2023 Summer Hackathon, GNEC Hackathon, TechnoZest, Z3NITH, DualHacks, RythmHacks, United Hacks, CloudHacks, Digilogous 9.0, Oasis Hacks, SARVAGYA, STEM Summer Camp, Hack The Space, Katy Youth Hacks Hackathon 2023, Recess Hacks 3.0, LunarCrypt, Empower Hacks, Hack the 6ix, Tech Optimum Hacks SZN 2, Equitable Elevation 1, AI Catalyst Party, Live The Code 2.0, GooseHacks, Hack The Universe, Aviation Hack, Code Wars 2023, Road to Programming, UHackathon 4.0, Ignition Hacks v.4, Medihacks, HYPE – Hack Your Profile, Need For Code 2.0, Boost Hacks, HackOdisha 3.0, Unite Hacks, EmP Hackfest, Equitable Elevation II, Impact Hacks, Hack4Earth, Technovate, TEDxTIET 2023, CTRL Hacks, Genesis 3.0, EcoQuest, International Association of Honored Developers Diversity, Equity, and Inclusion Web Accessibility Hackathon, MEC.HACK, EduLearn Hackathon, ELICIT, Geek Tech-Fest’23, Awaiken Hacks 2023

XYZ is committed to empowering emerging coders, helping them showcase their innovative concepts and visions for a global audience on their very own .xyz domains. If you’re interested in organizing a hackathon in collaboration with XYZ to support the next generation of internet trailblazers in shaping the future of technology, contact us today!

As we move into the final quarter of the year, we’re pleased to witness the ongoing growth and progress within the .xyz community. We remain dedicated in our support of the next generation of internet users as they create forward-thinking projects spanning AI, AR/VR, 3D, and blockchain. We celebrate the diverse contributions from all of the artists, creators, makers, business owners, and project leaders who enrich our community with their creative and entrepreneurial endeavors.

Stay up to date by subscribing to our newsletter, and following us on Instagram, Threads, X (Twitter), and Facebook.

13. customer – (United States)

The .xyz community is home to NFT platforms that exemplify innovation and creativity, setting new standards in the world of digital collectibles. Web3 platform assists NFT collectors in tracking their portfolios across multiple blockchains, aiding them in finding favorable deals across popular NFT marketplaces. No-code platform is aimed at creating a more efficient and fair NFT launch process, with a focus on reducing obstacles like gas wars and failed transactions. Ethereum-based platform helps creators mint NFTs embedded with smart contract technology. In this week’s #BlockchainThursday, we’ll introduce you to a platform aimed at helping creators turn NFTs into applications and products via smart contracts:

Screenshot of website is the online home of Vibe, a self-described “NFT-to-Product platform” headquartered in San Francisco. It aims to empower creators by simplifying the process of turning NFTs into functional assets with real-world utility. The platform offers advanced metadata and contract features designed to enable dynamic and upgradable NFTs. Vibe also provides plugin capabilities, insights, and team management tools. Founder and CEO Rachel Chu, highlighted Vibe’s unique proposition in a press statement. She mentioned the “real value for NFTs will come from the dynamism and programmability where creators can add unique features to their collections, until now they haven’t had a comprehensive tool to curate and customize their collections. Our goal is to simplify this entire process and we are confident in our mission – taking NFTs from pictures to products.”1 In May 2023, Vibe announced a $4 million seed round backed by venture firms like Algae Ventures and Alchemy, and K-Pop artist Psy’s music label, P Nation.2

From NFTs to real-world utility

The unique NFT-to-Product approach sets Vibe apart from traditional NFT platforms. Vibe’s NFT-to-Product platform strives to empower creators to transform NFTs into dynamic assets with real-world and digital utility. The platform can help developers build upgradable mechanics through plugins. This solution may facilitate the integration of features like loyalty points and physical redeemable ticketing, adding a different dimension to NFTs’ potential applications.

Exploring blockchain options: Ethereum Mainnet vs. Arbitrium on Vibe provides creators with Guides to help them along their NFT journey. One such guide is called “Ethereum or Arbitrum?,” and reviews the choice between Ethereum Mainnet and Arbitrium for hosting NFT collections. Ethereum Mainnet is recognized for its popularity, widespread adoption, and security features, offering a sizable and active user community, ample liquidity, and a diverse ecosystem of dApps and marketplaces. Arbitrium offers the advantage of lower gas fees, faster transaction confirmations, and compatibility with Ethereum’s tooling and standards. It leverages Ethereum’s security model while enhancing security measures. Various considerations influence the choice between these networks, depending on various considerations such as budget, target audience, technical requirements, and preferred ecosystem integrations, allowing users to make well-informed decisions when launching their NFT projects on

Web3 veteran Rachel Chu leads the charge at Vibe with an experienced team

Behind the scenes, Vibe includes a leadership team of individuals with experience in the web3 space. Founder and CEO Rachel Chu is a previous core team member at multi-chain DEX SushiSwap. Chief Marketing Officer (CMO), Mai Shi, is the founder of the full-service marketing agency, Web5 Studio. Product Marketing associate David Chen has previous experience as Community Manager and Product Marketing Lead for leading NFT marketplace OpenSea. Core Engineer David Wu served as Senior Software Engineer for Binance blockchain. uses a branded email address, which can help build trust with visitors provides the branded email address [email protected] for inquiries. When you have an email address directly associated with your domain name, visitors can use that email address to find your website and have confidence that they’re reaching out to the appropriate contact. You can learn more by following the NFT platform on Twitter @vibexyz_, LinkedIn, and by visiting

XYZ is proud to share about the many incredible members that make up the XYZ community! We encourage you to do your own research before using the products and services of the websites we feature. The information about products and services contained in this blog post does not constitute endorsement or recommendation by XYZ. customer – (United States)

Font creators, typeface designers, and branding specialists are using .xyz domains to showcase their work. Microsoft Creative Director Alexis Copeland uses to highlight her design projects. Branding and web design business promotes a unique specialty in craft beer marketing. Germany-based type design practice shares unique fonts for a global audience. In this week’s #WebsiteWednesday, we’ll introduce you to the Los Angeles-based type foundry and design practice of Benjamin Woodlock:

Abstract Office is Benjamin Woodlock’s independent type foundry is the online home of Abstract Office, an independent foundry from designer and educator Benjamin Woodlock. The foundry produces digital typefaces for use across media, and collaborates on designs ranging from custom typefaces and branding, to motion and editorial projects. Benjamin is a Creative Director at Elastic, a design studio in Santa Monica, specializing in typography and branding. He also teaches at the California Institute of the Arts. Benjamin leads the design and development of media projects at Elastic. This includes crafting logos and custom typefaces for Amazon Prime’s “The Lord of the Rings: The Rings of Power,” and the art direction for the title and graphics featured in Warner Brothers’ “Joker” trailer. offers 4 typefaces for sale – Safety Gothic, Reynaldo, Anomique, and McBean. Each of these typefaces features various styles, or thicknesses, ranging from light to black. Benjamin makes trial fonts available, which are versions of his typefaces with limited character sets of A-Z, a-z, and 0-9. Visitors can download trial fonts for testing purposes by selecting the “TRY” call-to-action (CTA) button, and must agree to license the full version of the font for any commercial use. To buy the full set, visitors can select the “BUY” CTA and then add the full bundle or a specific font size to their cart.

Streamlining user support with the Questions page on 

Benjamin incorporates a Questions page on, which offers several practical benefits. It provides quick answers to common questions, improving user experience and reducing support inquiries. He addresses various topics that visitors may have questions about, such as font licensing and font file delivery. For licensing inquiries, Benjamin explains that a single license covers multiple uses across print, web, app, and broadcast graphics, offering flexibility with three available license sizes. Regarding font file delivery, he explains that fonts are sent via email as a downloadable .zip file, which remains accessible for 24 hours upon receipt. If there are download issues, users can contact him for a new download link.

Easy contact via’s contact form and branded email encourages inquiries from visitors. You can reach out by visiting the Contact page and filling out the contact form. Located in the footer of each web page, you can also find the type foundry’s branded email address [email protected]. When you have an email address directly associated with your domain name, visitors can use that email address to find your website and have confidence that they’re reaching out to the appropriate contact. Sharing your branded email address and including contact pages on your website can help improve the user experience by making it simple to get in touch with you.

Words from Benjamin Woodlock, founder of Abstract Office 

We spoke with Benjamin about his decision to build Abstract Office’s website on .xyz. As he explained, “We felt .xyz was the perfect suffix for Abstract Office’s domain, as a memorable address that describes the scope of our foundry business.” We are proud to have Benjamin among the thriving .xyz community of designers, creators, and makers. To learn more about Benjamin and his design practice, you can follow along on Instagram and visit

XYZ is proud to share about the many incredible members that make up the XYZ community! We encourage you to do your own research before using the products and services of the websites we feature. The information about products and services contained in this blog post does not constitute endorsement or recommendation by XYZ.

Highlight.xyzNamecheap customer – (United States)

The .xyz community is growing with unique creator-focused NFT platforms. Ethereum-based platform helps creators mint NFTs embedded with smart contract technology. DAO-governed helps artists launch community-driven NFT universes. NFT platform aims to help creators launch large NFT collections in minutes. In this week’s #BlockchainThursday, we’ll introduce you to a no-code platform designed for “creating art and culture on Ethereum”:

Introducing Highlight, a creator-focused no-code NFT platform is the online home of Highlight, a platform designed to empower creators in the web3 space. The no-code platform, founded by financial service industry veterans from Square (now, aims to help creators build online communities centered around NFTs. Highlight also provides solutions to help creators host digital live events, create, mint, and distribute NFTs, and sell them on marketplaces like OpenSea. In May 2022, it was reported that Highlight raised $11 million in a seed funding round led by Haun Ventures.1 In August 2023, the platform participated in, a multi-week event organized by leading cryptocurrency platform Coinbase to celebrate the launch of its new DeFi project, Base. Highlight partnered with and Coinbase to introduce artwork from generative artists like Leander Herzog and Melissa Wiederrecht to millions of new collectors.2

Highlight’s vision of empowering artists with on-chain tools

As shared on Highlight’s page on the Coinbase event’s website, their ultimate vision is to “break down technical barriers that hinder artistic expression, and allow artists to create whatever they want onchain.”3 With this vision in mind, the platform aims to simplify the creator’s process. Beyond minting NFTs, Highlight helps with the customization of online communities, the use of smart contracts, and provides NFT distribution tools. Highlight also offers token-gated Discord channels, tools for merchandise sales, and access to exclusive media content. The platform aids in launching projects on various Ethereum Layer2 (L2) networks, including Polygon, Optimism, Arbitrum, Base, and Zora. An L2 is a network that enhances speed and reduces cost for transactions on chain.

Solutions designed to revolutionize the web3 landscape

Highlight’s solutions are designed to optimize the digital creative and collection experience. Below are some of the features they aim to provide: 

  • Generative Creation:
    • Users can craft generative art directly on the blockchain.
    • Features include dynamic data inputs, curated outputs, comprehensive testing and preview tools, a convenient draft mode, and the freedom to utilize any assets or libraries of choice.
  • Zero Creator Fees:
    • Creators are promised a zero-fee structure.
    • Only buyers are charged a small fee, ensuring creators retain 100% of their earnings from mints and royalties.
  • Collector Engagement:
    • Enhanced tools to connect with established and potential collectors.
    • Offerings include allowlists (a list of email addresses or domains that you want to receive emails from), rule-based token gating, exclusive reward mechanisms, and more.’s Changelog: Tracking weekly platform enhancements features a Changelog page, which is a log or record of all notable changes made to a project. Here you can see weekly updates regarding various updates and improvements made to the Highlight platform. On August 18, 2023, Highlight shared they had updated the mint pages to include support for bridging to Base and other L2s. On August 11, 2023, the platform shared that they updated the creator dashboard to include filtering and sorting for collections.

Meet the team behind

Co-founder and CEO Nathanial Emodi served as Square, Inc’s Head of Strategy while Co-founder & CTO Kevin Matthews spent 7 years with the company in positions ranging from software engineer to Trusted Identity Director. We are inspired by Highlight’s motivation to empower creators to create art and culture without restriction, and look forward to more innovative and collaborative projects.

The benefits of using a signup form like included a call-to-action (CTA) button that states “Sign up” to encourage visitors to learn more about their platform and stay updated about new features. Visitors can easily enter their email address and click “Sign up” to unlock this added value of direct communication pertaining to platform updates. By collecting email addresses, Highlight fosters a direct and personalized line of communication with interested visitors, bypassing third-party platforms. In addition, Highlight can take advantage of email marketing efforts, which can drive engagement at a relatively low cost compared to other advertising methods. You can learn more by following the platform on Twitter @Highlight_xyz and LinkedIn @highlight-xyz, and by visiting

XYZ is proud to share about the many incredible members that make up the XYZ community! We encourage you to do your own research before using the products and services of the websites we feature. The information about products and services contained in this blog post does not constitute endorsement or recommendation by XYZ.