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EdgeArchitects.xyzNetwork Solutions customer (Saudi Arabia)

Throughout our #WebsiteWednesday series we’ve highlighted #GenXYZ members from many industries who have embraced .xyz as their domain of choice. The design community, though, has developed a special attachment to .xyz. It has brought us some of our most inspiring users, like influential fashion designers PublicSpace.xyz and Goetze.xyz, prolific graphic designer SoaLee.xyz, and award winning design firm Vierkant.xyz, to name just a few. This week, we’re heading back into the world of design to look at an architecture firm that has received worldwide acclaim and an award from the World Architecture Festival; EdgeArchitects.xyz.

Since 2004, EdgeArch has been a leading international architecture practice that takes advantage of its global network of engineers, project managers, architects, and consultants to create beautiful and sustainable structures. EdgeArch has designed and engineered everything from major airports and hospitals to university buildings and diplomatic missions, and their work has risen to be recognized internationally, including garnering two nominations in the 2017 World Architecture Festival awards. EdgeArch won the category of “Future – Civic” for their design of the Saudi Consulate Building in Karachi, Pakistan.

In 2016, EdgeArch took the next step in bringing their brand to a global audience and announced the launch of their new home online, EdgeArchitects.xyz. The domain is a perfect fit for the firm; a world renowned and award winning architecture company deserves no less than the ability to brand on a memorable domain name using the world’s most popular new extension, .xyz.

EdgeArchitects.xyz are backed by experience, have proven their exceptional work time and time again, and are trusted with taking on the most important projects Saudi Arabia has to offer. With their .xyz domain they’re poised to not only continue thriving in their local market, but to expand their reach and influence and bring their genius to clients around the world.

Supernova.xyzGoDaddy customer (Singapore)

Retail is one of the world’s oldest and largest industries, but with the dawn of e-commerce and the meteoric rise of social media use, retail is getting a big makeover in the 21st century. Want to know how to launch a retail brand that is positioned to harness these new technologies to take the market by storm? Then look no further than the work of this week’s #WebsiteWednesday, Supernova.xyz.

Supernova.xyz, founded by serial investor and entrepreneur Emily Hamilton, is a brand management company which has designed and launched 4 unique and highly successful retail products: fitness and nutrition program ‘bodyboss’, weight loss solution ‘SkinnyMint’, skin care system ‘Sand & Sky’, and hair nourishment lotion ‘Coco & Eve’. Supernova has pushed these brands to staggeringly impressive levels of social influence, including garnering a total of over 70 million views across their social media channels and amassing an audience of over 2 million women reached via social media per day. Even social media queen Kylie Jenner is a believer in Supernova.xyz’s products.

So, how does Supernova boost their direct-to-consumer brands to such high levels of social influence and commercial success? It’s all in their systematic approach, which maps out product development, branding and packaging, social media marketing, an e-commerce storefront, international shipping, and customer service to ensure the highest level of consumer satisfaction. This synchronization of product development and brand messaging gives each of Supernova.xyz’s products a relatable identity, paired with high product accessibility.

“The inspiration for Supernova.xyz was to combine innovative product development and social media marketing to create and build digitally native brands. We aim to grow our existing brand portfolio to expand the products on offer and the markets we reach. Plus we are incubating more brands to expand the brand portfolio to cover more beauty, fitness and health brands.

When it came time to build the Supernova.xyz website, we were inspired to use a .xyz domain when we saw Alphabet’s abc.xyz.”
– Emily Hamilton, Founder of Supernova.xyz

As members of Generations X, Y and Z, we live in a world with easy access to technology that is vitally connected by social media networks. This means that, with the right strategy, we have a truly unique opportunity to develop products we believe in and grow them into global brands. Supernova.xyz is a perfect example of how #GenXYZ is seizing this moment in history, and serves as proof to every young entrepreneur that their dreams of bringing their idea to millions can be a reality.

GrowthEngine.xyzKey-Systems customer (Poland)

So, you have a great idea. You’ve gotten your .xyz site, and you’re all ready to bring your business online and grab your share of the market. But, you find marketing is a slog and getting traction for your business is a huge challenge. For startups this is a familiar nightmare, which is why this week’s #WebsiteWednesday, GrowthEngine.xyz, is here to help them acquire users, generate traffic, and grow their business.

GrowthEngine.xyz is a growth marketing agency whose team combines their depth of experience, proven marketing methods, and a data-based approach to target high potential opportunities for a business to grow its user base and, subsequently, its market share. GrowthEngine was founded by Adam Weselowski, a former Google employee and marketing expert, and Tomek Duda, an experienced marketer with a background in analytics and technical marketing.

Together with their team of analysts and strategists, they will help your business gain traffic and customers by taking it through 3 phases; 1) an audit of your data and target market to determine the path you’ll take together, 2) implementation of analytical tools that will help your business grow, and 3) ‘High tempo testing’, which tracks users and channels to draw valuable insights. Once you’re armed with this in depth breakdown on your target market, you’ll be ready to grab all the “low-hanging fruit” and build your market with a sizable new, and solid, user base.

“Marketing is broken. The only way to make an impact is to rely on the data and look for optimizations throughout the entire funnel – not just the acquisition side. My cofounder and I were inspired by The Lean Startup, Brian Balfour, and the growth hacking community to start the first Growth Marketing agency in Poland. We were inspired to build our site on a .xyz domain by both Google (abc.xyz) and the show Silicon Valley (Hooli.xyz) to have the Silicon Valley touch given to our domain, and it turned out great and very memorable!”
– Tomek Duda, COO and co-founder of GrowthEngine.xyz

Having a truly innovative idea is at the heart of all great businesses, and all it takes is a well laid out marketing plan to help that idea reach its full potential. GrowthEngine.xyz set out with a mission to help make business’ dreams a reality and, like .xyz, they are fostering an environment where the bright minds of #GenXYZ can succeed and thrive.

This Saturday is .xyz’s 4th birthday! We’re celebrating 4 years of supporting the next generation of internet users by giving them the freedom to get online with an affordable and memorable domain name, and the power to choose the domain that they want.

Our mission from Day 1 has been to reset the internet to give Generations X, Y, and Z a domain extension that’s made for them, and one that is dedicated to making the internet a better place for them. So, what we’d really like for our 4th birthday is a truly open and free internet for everyone.

That’s why during our 4th Anniversary campaign from today until June 30th:

  • XYZ pledges to donate $1 to the Electronic Frontier Foundation or another charitable institution for every .xyz domain that is renewed for 1 year or registered for 2 years at participating registrars
  • You can renew your .xyz domain for 1 year for just $6.99*
  • You can register .xyz domains for 2 years at just $6.99*

We’ve pledged to donate a minimum of $10,000 during this campaign, but we’re confident that with your help we can make that number much, much higher. You can track the progress of our donation campaign on our gen.xyz homepage.

What we’ve accomplished with all of you in the #GenXYZ community of users and supporters these past 4 years has been everything we’d hoped and dreamed for when .xyz launched. But we’re just scratching the surface of what we can do, and with your help we’ll continue to shape the future of the internet for generations and make it the best it can be.

Are you ready to join us in protecting a free and open internet? Then renew your .xyz domain or register one for 2 years today!

*Sale prices available only at participating registrars. See the full list of participating registrars here.

Sublune.xyzInternet.bs customer (Canada)

In this past, we’ve brought you plenty of awesome creative works by #GenXYZ. We’ve shown you the awesome LA-based animator SoaLee.xyz, box office hit designs by ViceRoyal.xyz, and worldwide graphic designer Sammy6000.xyz. This week, we’re excited to add another addition to our creative line up – motion graphics designer Sublune.xyz. He’s a new up and comer who is ready to create the animations you’ve been dreaming of.

Sublune.xyz, or Joseph May, is a Vancouver based artist who has done some impressive job work in his short career. He’s worked in many different areas, such as music, TV, and fashion. Not one to be painted into a box, he’s made it clear that his skill set can vary to meet your every need. He’s done work for famous musicians like One Direction, Disclosure, Olly Murs and Two Door Cinema Club. And when he’s not working on visuals for tour stages and music videos, he’s doing projects with Adidas (here and here), creating promotional videos for MTV, and helping design a new world for Parklife Festival. Some of his recent works even include working on popular video games MLB The Show 17 and Watch Dogs 2.

As you can see, Sublune.xyz’s creativity knows no bounds. His ability to create art for every idea, industry, and format is something that will allow him to continue to grow into a successful animator. Sublune.xyz likes to stand out, and using a .xyz helps him express his individuality. Do you have amazing artistic talents that you want to show off to the world? Then go ahead and grab a .xyz domain now! You can keep up with Sublune.xyz on his Instagram, and you can keep up with us on Instagram, Facebook, and Twitter.