MikeDiva.LOL – Hexonet customer – (United States)
Individuals, businesses, and brands use .xyz and XYZ Registry domains like .LOL and more to showcase their services and offerings online. A .LOL domain is your space to make people laugh or just stand out online. Whether you’re a comedian, designer, or creator, .LOL gives you a playful and memorable way to showcase your work. Today, we’ll introduce you to the personal portfolio website of director, editor, VFX artist, and Saturday Night Live’s lead digital director, Mike Diva, built on a FirstNameLastName.LOL domain: MikeDiva.LOL.
MikeDiva.LOL is the personal website of Mike Diva, a Los Angeles, CA-based director, editor, and VFX artist. According to the website, Mike describes himself as “a director, editor, vfx artist and occasional music maker.” As reported by Muse by Clios, Mike first made a name for himself making YouTube videos before building a career in commercial and music video direction.1 According to Mike’s profile on the website of Los Angeles production company Lord Danger, his clients have included Zoom, Epic Games, DoorDash, Old Spice, Lil Nas X, Doja Cat, and The Lonely Island.2 Mike also directed the DoorDash “All the Ads” Super Bowl campaign, which was awarded the Titanium Grand Prix at Cannes Lions 2024.3 Mike currently serves as lead digital director for Saturday Night Live. In March 2026, Ad Age named Lord Danger a Standout on its Production Company A-List, citing the studio’s 2025 output across film, sports, and gaming projects.4
The website is organized into four portfolio sections: Music Videos (on the homepage), Commercials, Internet Trash, and Other Works. Each section presents project thumbnails, and clicking a thumbnail brings the selected project into focus on a retro, screen-within-a-screen display at the center of the page. Clicking the larger image pulls up the embedded video. The Music Videos section includes Mike’s work for rapper Lil Nas X on the official video for “Panini.” The video stars actor and former Disney Channel star Skai Jackson in a futuristic setting, where Lil Nas X appears to her repeatedly in digital ads and virtual spaces throughout her surroundings. The visual style draws on computerized imagery, robotic elements, and abstract backgrounds. Jackson’s character attempts to evade Lil Nas X throughout, including a scene on an airplane wing, before escaping via jetpack.
“Eat the Ice Cream” via MikeDiva.LOL
The Commercials section features work spanning notable brands, including a spot for ice cream brand Halo Top Creamery titled “Eat the Ice Cream,” directed by Mike through Lord Danger. According to the Shorty Awards, where the project was named a finalist in Branded Content at the 10th Annual Shorty Awards, Halo Top asked Lord Danger to “make something weird for the internet,” with the goal of reaching audiences outside the brand’s existing customer base. The resulting spot leaned into dark humor and deliberately avoided conventional product promotion. As reported by Adweek, the ad was named one of the top 10 best ads of 2017.5 The Shorty Awards entry notes the spot received theatrical release ahead of the horror film It, running domestically for two months and accumulating over one million combined views across YouTube, Facebook, and Vimeo.6
The Internet Trash section presents Mike’s earlier, self-initiated comedic projects, offering a look at the sensibility that preceded his work in commercial and television production. Among the entries is the music video for “Show Me The Money (Jerry’s Theme),” described on the website as “A song I made for my Lord & savior Jerry Maguire.” The track itself is available on major streaming platforms including Spotify and Apple Music. The Other Works section includes thumbnails from additional projects, among them The Lonely Island Presents: The Unauthorized Bash Brothers Experience, a Netflix special billed as a “visual poem.” As reported by In Review Online, the special was co-directed by Mike Diva and Akiva Schaffer, and stars Andy Samberg as Jose Canseco, framed around a fictional 1988 rap album recorded by the Oakland Athletics players.7
Mike Diva’s career spans self-made internet videos, music video direction, branded commercial work, and digital short direction for Saturday Night Live. The .LOL domain extension is a fun fit for a creative professional like Mike, whose work is defined by humor, irreverence, and a sensibility rooted in internet culture. Mike’s body of work continues to grow, and the extension’s association with levity makes it a fitting choice for wherever that work leads. Additionally, using a FirstNameLastName.LOL domain like MikeDiva.LOL gives Mike an online presence directly tied to his name and body of work. This naming approach can help people searching for his work locate a single, clearly identifiable destination. Anyone who searches for “Mike Diva” will find MikeDiva.LOL near the top of search results (as of May 22, 2026). You can learn more by following Mike on X/Twitter, Instagram, and Facebook, and visiting MikeDiva.LOL.
1. https://musebyclios.com/film-tv/how-director-mike-diva-makes-some-of-your-favorite-snl-short-films/
2. https://www.lorddanger.com/director/mike-diva
3. https://lbbonline.com/news/cannes-lions-titanium-grand-prix-awarded-to-doordash-all-the-ads
4. https://adage.com/events-awards/a-list-creativity/aa-lord-danger-2026/
5. https://www.adweek.com/creativity/the-10-best-ads-of-2017/
6. https://www.adweek.com/creativity/the-halo-top-ice-cream-ad-thats-creeping-everyone-out-is-even-weirder-than-you-thought/
7. https://inreviewonline.com/2019/06/07/the-unauthorized-bash-brothers-experience/
XYZ is proud to share about the many incredible members that make up the XYZ community! We encourage you to do your own research before using the products and services of the websites we feature. The information about products and services contained in this blog post does not constitute endorsement or recommendation by XYZ.