When you’re building any website, there are a few hard and fast rules that will always apply. It doesn’t matter whether you’re making something simple like a website for your wedding or something more complicated like a platform to connect members of your organization, the basic principles of “how to build a website” are the same for everyone. In this blog post we’ll share the basic best practices for building a website that you should keep in mind.
Best Practices for Building a Website:
When most people start building a website, the common mistake they make at the start is focusing first on very specific aspects of their site, like choosing a background picture or deciding where to put a certain block of text. While these things do matter, spending too much time on them will make a website less organized and add a great deal of time to the process of building a website. What you should do instead when you start to build a website is:
The “big picture” pieces of your website will be determined by Step 2…
An example site map:
Think of your site map as the skeleton of your website. The bubbles and lines in your site map are the bones that connect everything you build on your website together. When you build your website map:
Nielsen group estimates that you have about 10 seconds of a visitor’s time to get their attention and keep them on your page. Having huge, unbroken blocks of text on your site is a basic error often made when building a website, and unfortunately it can be one of the most damaging as it gives your visitors reason to navigate away. To avoid this error when you build your website:
Think back to your site map and the main goal you had when you set out building your website. The pages at the end of each line in your site map should have a direct call to action that accomplishes the overall goal you want from the people who visit your site. Below are a few examples of good, clear calls to action:
After you’ve built your website strategy, drawn your site map, optimized your content, and placed your calls to action, the last consideration you need to make is the overall feel of your website. This is where you need to give special attention to images, stylization, content placement, and anything else that comprises the “aesthetic” we discussed in at the beginning of the post. Think about:
Learning how to build a website that perfectly accomplishes everything you envision is not as difficult as it seems. If you keep these website building best practices in mind, your website will look and feel exactly how you want and will attract the visitors you’ve targeted for it.
This is the first in a series of blog posts we’ll be sharing about best practices on the web, so stay tuned to learn about everything from picking a domain name to making your website secure. You can also head to gen.xyz/101/build-a-website for more in-depth information on how to build a website including logo design, using HTML/CSS, and more. Be sure to check back next month when we’ll discuss how to make your website mobile-friendly. Until then, head over to our YouTube channel to see more internet “how to’s”.