The .xyz community is home to skilled musicians using .xyz to showcase their talent. Reggae and R&B singer Amindi uses Amindi.xyz to showcase her impressive projects and unique style. Tokyo-based band Za-Ningen.xyz shares their news, scheduled appearances, discography, and assorted media content. New York-based multi-talented creative Talia Goddess uses TaliaGoddess.xyz as an all-inclusive virtual hub. In this week’s #WebsiteWednesday, we’ll introduce you to an India-based hip hop artist who showcases his music on his own personal website: ThisIsKay.xyz.
ThisIsKay.xyz is the personal website of Karan “Kay” Panchal, a professional designer and independent Hip Hop/Rap Music artist. Kay’s dynamic and versatile sound spans across various sub-genres, including Conscious & Lyrical Rap, Alternative Hip Hop, Chill Hop, Jazz Rap, and Lo-Fi Hip Hop. Born and raised in India, Kay developed a love for hip hop thanks to “immense inspiration” from rapper, songwriter, and record producer Eminem1, and began creating his own music in 2011.
Throughout his journey in the music industry, Kay has collaborated with artists across the globe, initially sharing his creations on YouTube before transitioning to official releases on platforms like Spotify. Kay independently manages all stages of his music production process. This includes writing, recording, mixing, and mastering his own tracks, a characteristic that distinguishes him in the music industry. Kay’s skills as a graphic designer help him craft visual elements to complement his music.
Kay’s latest release, “Godspeed,” features the debut of rising artist Sanjana Shah. He presents a narrative of his personal experiences, dealing with hardships, growth, and learned lessons in the song. It strives to strike a balance between a relaxed and raw emotional tone, drawing on old-school Hip-Hop and Jazz elements. Kay concludes “Godspeed” with a personal tribute to his late grandmother.
Kay uses ThisIsKay.xyz to showcase his endeavors in an easy-to-navigate manner. For instance, on his Music page you can check out Kay’s additional music releases, including a rap remix of “My Money Don’t Jiggle Jiggle,” originally produced and remixed by Duke & Jones (W/ Louis Theroux) and “Soulful,” a single Kay released in April 2021, featuring a relaxed summer vibe and calm lyrics with a meaningful message. On Kay’s About page, you can learn more about his musical beginnings and find links to his social media profiles and his email address. He includes a Call to Action (CTA) to “Subscribe for updates” which takes you to a pop-up window to enter your name, email address, and city. By subscribing to Kay’s email list, he shares that you’ll be kept up to date about music releases, store updates, and more.
There is great benefit in a domain like ThisIsKay.xyz for your personal website. Website visitors have the opportunity to experience a sampling of Kay’s completed projects all in one place. The simplified navigation makes it easy for visitors to get a strong sense of Kay’s abilities and can help him attract collaboration proposals from other artists, producers, or businesses, leading to new creative and commercial opportunities. In addition, there are benefits to a branded email address like [email protected]. Using a custom email address helps to establish professionalism and trust. When you have an email address directly associated with your domain name, customers can use that email address to find your website and feel confident that they’re reaching out to the appropriate person.
We had a chance to speak with Kay about his decision to develop his online presence using .xyz. As he told us,
We are glad to have Kay in the musical .xyz community. You can learn more about Kay by following him on Twitter, YouTube, Facebook, and Instagram, by visiting his freelance branding and product design website KaranPanchal.xyz, and by visiting ThisIsKay.xyz.
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