Successful and accomplished creative agencies develop their online homes on .xyz domains. Media company Offbeat.xyz creates media for the digital generation, with clients such as McDonald’s and Netflix. Creative collective Wave.xyz offers promotional and branding services to non-profit organizations including Alzheimer’s Association and NOVA Hope for Haiti. Creative agency ArtsandLetters.xyz works with a client roster of world-renowned brands like Google and ESPN. In this week’s #WebsiteWednesday, we’ll introduce you to a branding agency with a client roster of world-renowned brands like Casetify, Ann Taylor, and Kate Spade: LetterA.xyz.
LetterA.xyz is the online home of Letter A, a Portland-based branding agency launched in 2017. The agency was founded by Allison Henry Aver, the former Creative Director of Ann Inc. (the parent company of women’s apparel brand Ann Taylor). Allison has over 20 years of experience leading creative teams in fashion and beauty. She played an integral role in the success of several well-known brands, including Vogue.com and the haircare brand Bumble and bumble. In their first year, LetterA.xyz landed clients from various categories, including tech (Casetify), children’s apparel (Tea Collection), and confections (Spring & Mulberry). LetterA.xyz‘s work for Spring & Mulberry was honored as one of the Top 100 designs of 2022 by the global package design community Dieline in December 2022.1
You can hover over the “Work” menu option to learn more about LetterA.xyz’s projects. For Kate Spade Saturday, a casual lifestyle brand launched by Kate Spade New York, LetterA.xyz spoke with young women who wanted to have fun with fashion to help them develop the brand from the ground up. The agency helped children’s apparel brand Tea Collection refresh their identity developed over twenty years ago with a brand new voice. You can also check out their work for women’s apparel brand Ann Taylor, including the evolution from retailer to lifestyle brand and the elevation of the label’s point of view around fashion and style.
LetterA.xyz features a Contact page, where the agency shares their address, social media handles, and a means to send them an email. This is a great resource that makes it simple for potential clients to reach out and make contact. Allison believes the .xyz domain is a great option for her agency. As she told us, “The reason we chose .xyz? Because we work with clients from A to Z!” We look forward to more exciting brand identities to be developed by Allison and her team. You can learn more and view additional examples of their work by following the agency on Instagram and LinkedIn, and by visiting LetterA.xyz.
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