During the Middle Ages, it was common for unmarried women to get work by spinning yarn or thread as a means of financial independence, referred to as spinsters. At that time a person’s occupation was often used as a sort of surname in legal documents. By the 17th century, unmarried women were generically referred to as spinsters, eventually evolving into the insult it is today. This week’s #WebsiteWednesday is reclaiming the term to represent female freedom and autonomy for their women-centric website, Spinster.xyz.
Spinster.xyz is a social media platform meant to provide a safe space for feminist dialogue. While it’s open to all genders, the rules set in place are meant to protect women and feminists specifically. The platform has strict policies against the use of slurs, messages of misogyny, stalking, and harassment. The site’s moderators strictly enforce these rules to ensure that feminists have a platform to connect without being targeted and harassed.
Spinster.xyz was recently founded by software engineers Mary Kate Fain (@[email protected]) and Alex Gleason (@[email protected]). Also a writer and grassroots organizer, Mary Kate faced backlash online for her popular articles on feminism. Mary Kate and Alex saw a need to give internet users a place to discuss feminism without feeling censored or afraid. They took to the Fediverse, a decentralized web of social networking applications that communicate with each other (including fellow Fediverse site Mastodon.xyz), to start Spinster.xyz, and knew that .xyz would be the perfect domain to brand with.
“We chose .xyz as our top-level domain for two main reasons. First, it is short, snappy, and easy to say, spell, and remember.
Second, we liked .xyz because it felt tangential to the content of Spinster. As a feminist social media platform, we regularly deal with questions of identity, biology, what it means to be a woman. Since “X” and “Y” are the human sex chromosomes, we thought .xyz was a bit of a cheeky reference to the extravagance of modern gender discourse.”
– Mary Kate Fain, Co-founder of Spinster.xyz
Spinster.xyz launched on August 15, 2019 to an outstanding reaction. Within one week, the site was overloaded with 4,250 users and over 74,000 statuses posted. Spinster.xyz was also featured in an article on Reclaim the Net, and Mary Kate was interviewed on the Feminist Current podcast.
Spinster.xyz is designed to work similarly to Twitter, and allows users to post up to 3000 characters in public or direct messages. The posts can include photos, videos, and polls, and posters can tag each other through their “@spinster.xyz” handles. Where Twitter has only one feed, Spinster.xyz has three feeds on the homepage. The Home feed lists updates from those you follow, the Spinster feed includes updates from all the platform’s users, and the Fediverse feed houses updates from the connected network.
All of us at XYZ believe in equality and celebrate the profound impact women have on our society every day. We’re proud that Mary Kate and Alex have chosen to share their innovative platform with the world on a .xyz domain.
The path to being a successful entrepreneur requires much more than having a great idea. You may have a genius business model and truly innovative product, but if you don’t have the network-building skills and fundraising know-how to secure backers for your startup, you may never get the chance to introduce that idea to the world.
Our mission for .xyz is to provide a platform for rising innovators and makers to build that essential community behind their businesses. That’s why we are proud to have recently started sponsoring this week’s #WebsiteWednesday, OkInvent.xyz, who has created an educational program that could teach you what it takes to establish your global network of collaborators and make your startup dreams come true.
Founded by a team from diverse work backgrounds, OkInvent.xyz is a month-long entrepreneurial program that gathers 25 driven individuals and places them on five startup teams. Participating entrepreneurs present their startup ideas at the start of the journey, then form teams and work together through the steps of the program. Once the program is complete, each team creates and pitches a business plan in front of a curated panel of investors.
In the many steps throughout this journey, participants work their way through the key moments in any startup’s life cycle, including analyzing the market to determine product viability, outlining a target market and goal position within it, and mapping a plan for growth and expansion. The teams’ core task of creating a viable startup idea is supplemented throughout the program with hands-on workshops on founding a company and how to set your business up for success, as well as advice from expert coaches and business advisors that help guide the teams and share knowledge.
OkInvent.xyz’s program is unique in that it takes a complete approach to teaching entrepreneurial success, and that includes personal health and well being. Regular fitness, yoga, and meditation sessions are built-in so that participants stay sharp mentally and offer their best work. The program also includes great team building activities, like an outdoor adventure and tribe nights that help the team mesh on a professional and personal level.
Everything in OkInvent.xyz’s program is set up to help the participants build strong networks, learn the hustle required for success, and improve their knowledge and personal well being, so that when those entrepreneurs bet on themselves and their ideas they can end up with a winning hand.
Entrepreneurship is a dream for many, and OkInvent.xyz’s program is a fantastic way to pursue that dream while gaining the knowledge and network contacts needed for success. We feel a shared mission between .xyz and OkInvent.xyz. Just as .xyz has created a global community of innovators and makers that are pushing the Internet forward, OkInvent.xyz is molding tomorrow’s leaders and giving them a head start on the path to success. That’s why we are proud to be sponsors of the OkInvent.xyz program, and participants will now receive .xyz domains on which they can brand their startups and broadcast their message to the world.
Fast growth has become the true measure of success for startups, and so it makes sense that one of the most talked-about marketing terms today is “growth hacking.” This marketing strategy is designed to get massive growth in a short time through rapid experimentation and innovation. So how do you determine which marketing distribution channels you should experiment with first? And how do you measure that your efforts are working? Startups without a growth marketing expert within their ranks can look to this week’s #WebsiteWednesday, Ghaas.xyz, for help with that.
Ghaas.xyz is a privately held growth marketing agency based in Pune, India. Their team of digital marketers, growth hackers, data analysts, and content specialists offer startups and businesses the expertise and tools they need to help them grow quickly.
You can find real-life examples of the effect Ghaas.xyz has had on businesses in the Case Studies section of their website. Fitato, a membership solution that gives users access to multiple gyms and fitness studios, sought the help of Ghaas.xyz to gain memberships to their platform. Through a mix of digital marketing techniques and website optimization, Ghaas.xyz has been able to quadruple Fitato’s monthly app installs and increase revenue by 25%.
Ghaas.xyz can help businesses at a few different stages of their growth: Prototype, Product/Market Fit, and Growth. As part of the Prototype stage, Ghaas.xyz can help businesses create their minimum viable product and launch their idea through market research, defining a go-to-market strategy, and even helping them find the right product development team.
For businesses that have successfully created and launched the first version of their product, Ghaas.xyz can measure what’s working and what’s not by defining key tracking metrics and implementing a tight feedback loop as part of the Product/Market Fit stage. Finally, the Growth stage can benefit businesses with a well-tested product, as Ghaas.xyz helps them figure out their most valuable user acquisition channels and refine their strategies in order to push that product to achieve maximum growth as quickly as possible.
Another example is their work with Yuyutsu Systems, a holistic IT system and Admin Service Provider that hired Ghaas.xyz to position their company in a non-traditional way that would appeal to a digital audience. To do so, Ghaas.xyz created a series of quirky illustrations that visually explained Yuyutsu Systems’ offerings in a humorous and engaging way. We especially liked how Ghaas.xyz depicted the issue of unauthorized access using an illustration of farm animals exploring an office’s cubicles.
For marketing tips and tricks, visit Ghaas.xyz’s blog. The articles cover content marketing ideas, like finding the right typography for your brand and how to successfully take risks with copywriting, as well as ways to optimize your website and blog. They also provide guidance on marketing trends, such as marketing to millennials and the keys to approaching content marketing.
If you have a business that needs help growing, you can reach out to Ghaas.xyz on their Contact page or email them at [email protected]. Connect with Ghaas.xyz on LinkedIn to see the latest new blog posts and get updates on job openings.
While it may not seem so long ago that 3D printing was first making its way into our public consciousness, the industry has been taking huge strides forward both technologically and creatively. You can see the progress made in both these areas woven together beautifully by this week’s #WebsiteWednesday; Form.xyz.
Founded by classically trained sculptor Rob Arps, Form.xyz is a specialized 3D printing company that offers a full menu of 3D printing services like 3D scanning, 3D sculpting, “machining” (using CNC milling for larger scale projects), and of course, 3D printing. Those services alone would make Form.xyz a leading 3D printing option for any project, but where Form.xyz truly stands apart is through their team’s impressive artistic knowledge and skills.
After you’ve commissioned a project with Form.xyz their team employs the use of dimensional forms, or scaled versions of print projects. Next, they use a sculpting-influenced method to shape and design your print by hand. This model is then scanned and designed in the computer and 3D printed at scale. So, whether you asked for a massive life-size 3D print of a cowboy riding his horse or an intricately designed bust of a pharaoh in full dress, the end result will always be an ultra-realistic masterpiece.
The secret behind Form.xyz’s beautiful designs and industry-leading products lies in the team’s love of sculpting and commitment to preserving creativity in printed art. Form.xyz practices what they preach, and hold frequent workshops and events that teach tech and art fans alike about 3D printing tech, the advancements it has seen in recent years, and the ways they can utilize 3D printing to add success to their businesses.
Seeing as Form.xyz is made up of a team of skilled artists, it’s no surprise that the Form.xyz site is a work of art unto itself. Each page features a pastel-colored border around an equally brightly colored page background whose color combination changes upon each visit. Form.xyz’s branding prowess is also seen at the bottom of each page, where their visualization of a 3D graph shows the x, y, and z axes that are critical to 3D printing (pictured above). The short paragraphs and welcoming font make each page easy to read, from their about section to the list of services, to lab updates announcing fellowships and awards won by Form.xyz’s team.
By combining a passion for art with a deep knowledge of printing tech, Form.xyz is pushing their industry forward and breaking new ground in the creative and business worlds. Sign up for Form.xyz’s newsletter to stay up to date on their latest creations, or start shaping your own artful website by getting your .xyz domain today.
The most successful freelancers know that a strong online presence is crucial for securing projects consistently, and that a professional portfolio and personal brand will distinguish you against the competition. A competitive advantage is especially important with self-employment on the rise, as the Bureau of Labor Statistics predicts the number of self-employed workers will grow to 10.3 million by 2026. Budding freelancers can gain major inspiration from week’s #WebsiteWednesday, MelissaHung.xyz, as an example of an online presence done right.
MelissaHung.xyz is the online portfolio of San Francisco-based writer and independent journalist, Melissa Hung. Melissa mainly covers culture, race, and immigration, and as the daughter of Chinese immigrants, she’s able to address these topics with an especially shrewd lens. You can find Hung’s essays and reported stories in NPR, Vogue, Catapult, and Pacific Standard, among others.
We especially like “Filet-O-Comfort,” an essay she wrote for Shondaland.com, an online publication created by Shonda Rhimes (creator of popular ABC dramas Grey’s Anatomy and Scandal). In the piece, Melissa explores her personal soft spot for McDonald’s Filet-O-Fish. She recalls visiting the fast-food chain on road trips as a child, and her mother insisting that their order be comprised solely of Filet-O-Fish value meals because she “regarded hamburgers with suspicion.”
Before becoming a full-time freelance writer, Melissa was the founding Editor-in-Chief of Hyphen, an award-winning independent magazine that the San Francisco Chronicle called “the smartest, most interesting, and most important thing to happen to Asian American media.” Hyphen’s past cover stars include popular comedians Ali Wong and Maragaret Cho, as well as acclaimed Hawaiian ukulele player Jake Shimabukuro.
Melissa was also the director of WritersCorps, a creative writing program that mentors low-income, immigrant, and incarcerated youth through a social justice framework. The program supported 900 children a year and became a national model for arts education. Melissa’s incredible work with the organization garnered significant recognition in the form of the 2010 National Arts and Humanities Youth Program Award, for which she was given a $10,000 grant and invited to the White House to receive the award personally from former first lady Michelle Obama.
You don’t need a resume as robust as Melissa’s in order to have a personal site as superbly edited and designed as hers. The especially effective home page communicates the most significant information clearly – her name, profession, and photo – and spikes your curiosity to see more with a quirky fact – “I really love chilaquiles.” The site’s top navigation expertly organizes the content into five pages, ordered by hierarchical importance. Viewing the About page offers a summary of her experience, featured press, past projects, contact information, and a place to sign up for her newsletter. You can also easily find pages containing Melissa’s essays, journalism, editing, and personal blog, where she shares her latest endeavors.
If you’re a fan of Melissa’s, stay updated on her work by following her on Twitter @fluffysharp or on Instagram @melissahungtx. If Melissa’s outstanding personal site inspires you to create your own, then head to gen.xyz/register to register YourPortfolio.xyz and get started building your new online home!
The fashion industry is absolutely brimming with creativity and diversity. A range of new trends and styles emerge with every season, many of them inspired by decades past and made new again by a whole new generation’s interpretation. But why not revive a trend that dates back centuries? This week’s #WebsiteWednesday, Kisaburo.xyz, has found a way to refresh a style of clothing first made popular during Japan’s Heian period (794-1192) – the kimono.
Kisaburo.xyz is the home to cutting-edge kimono fashion brand, Kisaburo. Owner and fourth-generation kimono designer, Kisaburo Iwamoto, is reinventing the 90-year-old family business after inheriting it in 2015. Iwamoto’s mission is to push the boundaries of kimono design, just as his great-grandfather and namesake, Kisaburo-san, did when he originally founded the business.
Western techniques and gender fluidity modernize Kisaburo kimonos for a 21st century customer. The pieces are designed to mix and match with each other and Western clothing, making the kimonos fit the versatile nature of modern day style. We particularly like the way the pinstripe hakama pants are styled with a camel turtleneck and navy trenchcoat in Kisaburo’s Paris shoot. All pieces are also unisex, so men have the opportunity to wear the vibrant patterns and colors that are usually reserved only for women, especially evident with the styling of the blush pink kimono jacket as part of the first collection.
You can also find Kisaburo kimonos on the silver screen. A full basket dyed Kisaburo kimono is featured as a costume in Akihisa Fujinaga’s upcoming film Fake Japan. Told through a psychedelic lense, the story follows a young western man who travels to Japan and meets a mysterious young woman.
Iwamoto chose Kisaburo.xyz to be the business’s domain name in order to have a web address as bold as his designs. “Kisaburo” is a popular Japanese first name (a famous aikido teacher and Tokyo restaurant also bear the name) so “Kisaburo.com” can’t be registered for a standard price. With .xyz, Iwamoto was still able to get an affordable and succinct domain name, properly paying tribute to his great-grandfather’s legacy.
The key to gaining success online, no matter what it is you do, comes down to finding and appealing to your audience. In our first XYZ Quarterly of this year we shared some advice for how to find your niche and carve out your audience, which is a great place to start. Once you’ve selected your audience, though, you’ll need to catch their attention. That’s where you can use the help of this week’s #WebsiteWednesday, Mediabooster.xyz.
Mediabooster.xyz is a tool that uses the power of AI to define and target your ideal audience on Instagram, which in turn helps your grow that audience and strengthen the relationship you have with them. The Mediabooster.xyz tool takes the inputs you’ve specified you want to group into your audience like hashtags, locations, interests, and demographics, then monitors and engages with posts in those communities. Mediabooster.xyz works for hours in the background, giving you time to focus on developing your brand so that you can make a strong impression on your ideal audience.
While Mediabooster.xyz works on it’s own once you’ve given direction on the audience you want to interact with, the content it shares in that community is controlled 100% by you. To give you an extra boost with your audience, Mediabooster.xyz can optimize your content so it produces more conversations and entices more potential followers to your page. You can check how your audience is doing any time by using the customized analytics dashboard and make changes to your outreach strategy as you see necessary.
In addition to helping you make a major impact among your target audience, the tool also comes with a dedicated customer support manager to give you personalized troubleshooting and encrypts your data to ensure it is kept safe. Mediabooster.xyz never uses other 3rd party apps or “buys followers”, so your boosted audience is 100% real.
You can get plenty of useful tips on Mediabooster.xyz’s site via the articles on their blog or search through their available plans to select the best one for you. Once you’ve carved out your perfect following, be sure you have a one-stop place to send them for all the information about your brand, project, or community – your own .xyz website!
If you’ve been searching for a more fulfilling way to spend your free time, there are few things that top giving back to the community you live in. Whether it’s by volunteering to renovate a local park or picking up trash to keep your town looking beautiful, when you give your time to your community it will be paid back to you by those you’ve helped. That spirit of giving was the inspiration behind the creation of this week’s #WebsiteWednesday, CommunityStudio.xyz.
Founded in 2013, CommunityStudio.xyz is a project that engages students in civic action which benefits their towns in rural Nebraska. The program began as part of the senior government class at Lyons-Decatur Northeast school, and over the years has seen participants propose and complete dozens of civic improvement projects. Some of CommunityStudio.xyz’s more notable accomplishments include repaving the walkways and driveway of the community’s Center for the Developmentally Disabled, building a disc golf course at the community park, and creating a group to write and send encouragement letters to children and teens in the town’s Children’s Hospital.
The CommunityStudio.xyz program is led each year by a team of students from Lyons-Decatur school who propose the projects, work with local businesses and organizers to put them in action, and complete a review once their project has been completed in which they summarize the impact the project will have and share their hopes for its future. If you want to learn more about the teams, they also keep a blog where they share their backgrounds, interesting facts about themselves, and updates on how the community projects are doing as time passes.
We can learn a lot from the attitudes of the CommunityStudio.xyz teams. Just as they’ve banded together and set out to improve their surroundings and the lives of others, we can look at our surroundings and find areas that we can improve if we just make the effort. Have something in mind that you’d like to change about your community, industry, or even yourself? Start the journey by sharing your plans and progress on your own .xyz site!
It’s no secret that Milan is the design hotbed of Italy. Once home to some of history’s most renowned artists (da Vinci, Michelangelo, and Mantegna), thousands of interior design professionals and enthusiasts now flock to the city every April for the awe-inspiring displays and installations that fill galleries and showrooms during Milan Design Week. Yet, some of the most interesting locations for art exhibitions aren’t in conventional galleries and showrooms at all, as proved by this week’s #WebsiteWednesday: Alcova.xyz.
Alcova.xyz is the home of Milan-based independent design platform, Alcova. Developed by two Italian design studios, Space Caviar and Studio Vedet, Alcova operates a network of exhibition spaces for artists to show their work. But Milan’s art crowd can venture beyond the usual gallery and museum spaces to visit these shows. Instead, Alcova activates “forgotten locations of historical significance” in and around Milan.
Have you tried Italian fruit cake? For Fuorisalone 2019, Milan’s Design Week that’s held every April, Alcova occupied two unconventional sites. The first was an abandoned panettone (Italian fruit cake) factory that was once owned by renowned Italian bakery, Giovanni Cova. The industrial space is now partly taken over by plants and vegetation, serving as a truly unique location for the contemporary art installations, screenings, and talks that were held there. A perfectly preserved cashmere factory from the 1930s showcased similar work as Alscova’s second chosen location.
Over 40,000 people visited the 2018 installment of Alcova’s Fuorisalone exhibition, and if the quality of their website is any testament to that of their exhibitions, we can see why. Every aspect of Alcova.xyz is aesthetically appealing and expertly designed for usability and functionality. The full-screen Fuorisalone graphic drifting across the homepage draws you in instantly, interrupted only by the uniquely placed vertical navigation along the left of the screen.
The most important pages are placed towards the top–Venues, People, and About–but our personal favorite is Images. The page leads you to a screen-filling slideshow of the April event photographs, and the left navigation is now joined only by the other pertinent information: photographer name, photo number, and a close button that takes you back to the homepage.
You can subscribe to the Alcova newsletter to stay updated on their future exhibitions, or email them at [email protected] for more information. Thinking about branding your business on a memorable .xyz domain? Secure it today!
Online gaming has connected countless people from across the globe since its earliest days, and the community has only grown in size and passion since. This week’s #WebsiteWednesday, Mee6.xyz, is making it easier than ever for gamers to create communities around the games they love.
If you’re an avid gamer yourself, chances are you’re also among the 250 million gamers who have their own Discord channels. For the uninitiated, Discord is a voice and text chat service created to give gamers a platform where they can create communities, coordinate strategies, manage long term quests and games, and hang out virtually with other gamers anywhere in the world.
With Mee6.xyz, those Discord servers come with increased control thanks to features like Mee6.xyz’s role assignment tool, custom server welcome messages, highly personalized server moderations, and even rank and experience point tracking. So if you have a group of friends you regularly play with, or manage a clan or party, then you can easily add new members into your group’s established structure with no disruption. If you manage a Discord server for chats other than gaming, Mee6.xyz is a great tool to assign custom name tags to members or add alerts so you know when your group’s favorite Twitch streamer is live or a new post has been made in your server’s favorite subreddit.
These features give gamer communities unprecedented freedom and customizability on their Discord servers by providing them with the features they desire most, much like the helpful TV character the service is named after, Mr. Meeseeks of Rick and Morty fame. The naming choice shows Mee6.xyz know their audience (gamers are among the most passionate Rick and Morty fans,) but is just one way they display their branding prowess. Mee6.xyz also owns Mee6Bot.com, a domain which automatically redirects to the shorter and more memorable domain Mee6.xyz.
As Mee6.xyz shows, lending a helping hand to the members of your passionate community is as easy as making your own website. Get more of Mee6.xyz on Twitter, or join their Discord server to see how they can help bring your gaming community closer together.