Power.xyz – Gandi customer – (France)
Innovative developers use .xyz to drive advancements in AI and technology. Payments platform Skyfire.xyz combines AI and blockchain to enable autonomous payments for AI agents. Decentralized platform CampNetwork.xyz develops infrastructure for AI agents and onchain IP registration. Tech company Tuple.xyz explores the intersection of cloud technology and AI for genomics research. In this week’s #AIMonday, we’ll introduce you to a platform helping brands scale 3D content creation and launch interactive product experiences using generative AI: Power.xyz.
Power.xyz is a platform designed to help brands create, manage, and deploy 3D product assets and content using generative AI. The platform enables users to scale 3D production and generate visuals for a wide range of commercial use cases, from online retail to digital marketing. According to the company, one 3D master asset can be repurposed across multiple formats, including 3D viewers, augmented reality experiences, and promotional content. Originally launched as METAV.RS, the French company raised €3M (approximately $3.4M USD) in seed funding in 2022 from investors including Jsquare, Sia Partners, and 50 Partners.1
The platform offers a modular system with three primary components: 3D Creation Manager, Visual Commerce, and Virtual Studio. The 3D Creation Manager allows users to build a full 3D product catalog using streamlined workflows. Visual Commerce tools include 3D viewers, product configurators, and AR integrations that can be embedded into e-commerce sites. The Virtual Studio is designed to generate product content, such as pack shots (photographs of products in their packaging), lifestyle images, and videos, using generative AI. According to the platform, these tools can help simplify traditional production challenges and support use cases like social media campaigns, product launches, and advertising. Power.xyz also includes built-in analytics tools designed to evaluate asset performance.
In the fashion sector, French brand Maje used Power.xyz to present 3D models of its ready-to-wear collections and accessories for women, according to a testimonial shared on the website. “We have been impressed and convinced by the quality of execution of the 3D models that offer a completely immersive experience,” said Marie Fabre, Head of Digital Innovation at Maje. According to the website, other brands that utilize Power.xyz include Chanel, Saint Laurent, and Michelin, reflecting the platform’s application across luxury, fashion, and industrial sectors.
Power.xyz is co-founded by Simon Foucher and Clément Foucher. Simon serves as CEO and previously co-founded 3D and AR platform Numerized and the creative tech company Splasher. His experience includes work in digital advertising, including a role as Senior Account Manager at Outbrain. Clément brings a background in digital strategy and e-commerce, with prior roles as Digital Manager at Yves Rocher and H&H Group. Together, they lead a team focused on using 3D and AI to transform how brands create and deliver digital product experiences.
The company originally operated as METAV.RS, a white-label platform aimed at helping brands enter the metaverse. As the scope of the product evolved toward scalable content creation and visual commerce, the company rebranded and adopted the domain Power.xyz. The .xyz domain reflects the platform’s positioning at the intersection of 3D, AI, and next-generation brand experiences. The move aligns with a broader trend of tech-forward platforms choosing .xyz domains to signal adaptability and innovation in evolving digital spaces. You can learn more by following the platform on X/Twitter @POWER_xyz_, LinkedIn @power-xyz, and Instagram @powerxyz_, and by visiting Power.xyz.
1.https://www.forbes.com/sites/stephaniehirschmiller/2022/10/03/metavrs-french-web3-metaverse-shopify-platform-raises-3m/XYZ is proud to share about the many incredible members that make up the XYZ community! We encourage you to do your own research before using the products and services of the websites we feature. The information about products and services contained in this blog post does not constitute endorsement or recommendation by XYZ.
