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In this XYZ Quarterly we’ll cover five technological features to consider for your online presence to inspire, delight, and excite your customers. We’ll also provide a recap of XYZ’s Q2 2021 activity.

Seven uses of new technology to make your online presence more memorable and modern

Today’s online shoppers engage with countless brands every day. Utilizing technology and adding special features to your online presence can help make your brand cut through the clutter and create a lasting impression in the minds of your audience. Enhancements to your online presence can make your brand’s personality shine through, help you communicate your offerings, and create a memorably enjoyable user experience. Delight your audience and they may even choose to spread the word about your brand or business with friends and family.

In today’s digital landscape, using the latest technology is one of the best ways to stay ahead of your customers’ needs. That’s the reason we’re sharing how to stay ahead of the curve by enhancing your online presence with technological features, as part of this year’s XYZ Quarterly theme of Staying Ahead of the Curve with .XYZ. We’ll offer you five helpful technological ideas that you can use to create a lasting impression on potential customers, as well as five .xyz websites that serve as prime examples of these tips.

Read on for Part 1: “Five uses of new technology to make your online presence more memorable and modern.”

Or jump down to Part 2: XYZ’s Q2 2021 Recap.”

Tip 1. Feature collectible NFT badges to build excitement for your event or product launch

Feature collectible NFT badges to build excitement for your event or product launch

Brands and businesses in various industries are finding innovative ways to utilize blockchain technology, including creating digital assets for fans and customers interested in growing a collection of NFT badges. Blockchain platforms like Ethereum create a verifiable public database that can be used for tracking event attendance. You can create an event or product launch that provides attendees with a collectible NFT badge that tracks participation and provides an opportunity for your customers to start, or add to, their collection. This NFT badge can serve as a unique and branded digital promotional product that your customer can have forever. Promotional products can also generate increased brand awareness and recognition of your business. A custom NFT can spark curiosity and drive new customers to your website to learn more.

POAP.xyz

POAP.xyz is an example of a platform that can help your organization provide unique collectible NFTs to delight your customers. The platform is a decentralized application, also known as a dApp, which helps clients create NFT badges to be collected for attending activities and events. POAP.xyz claims that a collection of their custom NFTs is the best way to keep a visual diary of your life events. You can use POAP.xyz to create a memorable and technologically advanced experience for your customers by allowing them to earn a POAP badge at your next event. Collectors can store their branded badges online to be viewed and admired, potentially introducing viewers to the branded organizations. We found a POAP collector who has obtained over 500 badges by participating in virtual events such as Pride parades, reggae dance parties, art releases, and even the launch of xDollar, a new cross-chain cryptocurrency lending platform. POAP.xyz uses blockchain technology and NFTs to help enhance their client’s event and generate more brand awareness.

Using blockchain technology to create collectible NFT badges for your events can provide your customers with a truly unique and modern memorable experience.

Tip 2. Create a podcast for your business

Create a podcast for your business

As our desire for new and exciting entertainment options continues to grow, the podcast format is still becoming increasingly popular. A podcast is an episodic audio program that listeners can stream or download to their computer or preferred device for easy listening. This type of audio content can allow your customers to listen to interviews from your founder, the story behind your latest launch, or discussions about your events while they’re at the gym or driving to and from the office. Starting a podcast for your business can reach your customers in a new, more intimate way. As traditional marketing channels are carefully curated, podcasts can be incredibly casual and spiked with real personality. Customers can opt in to listen to your podcast regularly, which can educate your customers about your products and services and keep your brand and your website at top of mind.

SpiritGuideSociety.xyz

SpiritGuideSociety.xyz is an example of a brand that created a podcast to extend their educational and entertainment value to a larger audience, and forge a more intimate connection with their followers. The Spirit Guide Society is a community developed by the Seven Grand bar group of Los Angeles, CA. For nearly a decade, popular global spirit brands have been visiting the bar group (Seven Grand, Caña Rum Bar, Las Perlas) to teach whiskey, rum, tequila, and mezcal enthusiasts about the drinks that they love. In 2018, SpiritGuideSociety.xyz began sharing that knowledge in podcast form. Episode topics include discussions with representatives of leading liquor brands, mixology lessons from their own roster of bartenders, and recordings of the group’s live tasting events. Since its debut, their podcast’s Instagram following has grown to nearly 11,000 followers! Comments from followers range from positive reviews of their events, questions about their featured spirits, and shared excitement about upcoming episodes. SpiritGuideSociety.xyz’s podcast listeners can learn more about their favorite spirits directly from brand representatives and gain increased awareness of the Seven Grand, Caña Rum Bar, and Las Perlas bars in Los Angeles.

By extending your educational offerings to a larger audience with the creation of a podcast, your customers can learn more about your brand’s backstory and gain a stronger understanding about your products and services.

Tip 3. Incorporate the latest in AR and VR technology

Incorporate the latest in AR and VR technology

The engaging addition of augmented reality (AR) and virtual reality (VR) technology can fascinate your audience and take their user experience to an interactive new level. AR is the use of text, graphics, audio, and other virtual enhancements integrated with real-world objects, like the appearance of a new table in your dining room when looking through your phone’s camera. VR, on the other hand, is the technology that uses software to produce images and sounds to create a virtual landscape. AR can place virtual items in your customer’s actual surroundings, and VR can place your customer in virtual surroundings. AR and VR can be especially helpful for businesses and brands that conduct a fair amount of online sales. With AR and VR additions like interactive dressing rooms, virtual color renderings, online customer support, and 3D details of your product, your customers can better understand how a product is going to look and feel in their space. Providing this increased understanding of your product to your customers can inspire them to make a purchase with confidence.

Lune.xyz

Lune.xyz is a Poland-based digital marketing agency that helps their clients apply this technique to their websites. They specialize in the use of interactive, cutting-edge AR and VR technology to connect consumers with products. Their clients can delight their website visitors with interactive applications and games, pyramid holographic visualizations, interactive mappings, and more AR and VR tools to build consumer trust and promote their ideas. When a brand’s customer is shopping online for a chair and AR technology can show them how it will look in their living room simply by aiming their phone’s camera, it can increase customer confidence in the purchase and leave minimal room for disappointment. When a virtual tour of a brand’s showroom is available through VR technology, a customer can be inclined to see more of what you have to offer from the comfort of their own living room. AR and VR technology like this create a highly interactive and engaging experience for customers that can leave a lasting impression and generate a lot of discussion. In fact, global consumers listed AR/VR as the top technology they’re seeking to assist, amplify, and augment their daily lives, according to a Nielson IQ Global Survey

Utilizing interactive AR and VR technology on your website can enhance a visitor’s experience, extend their stay on your site, and increase your chances of earning a loyal customer.

Tip 4. Develop a low carbon website

Develop a low carbon website

Customers today are paying more attention to the environment and sustainability. Your company or organization may already be making sustainable efforts in your business model, but you can take those efforts a step further with a low carbon website. With electricity powering data centers, computers and smartphones, energy consumption and emissions from the internet are rather sizable. Approximately 1.6 billion tons of greenhouse gas emissions are produced in the manufacturing and running of digital technologies. Developing a low carbon website can reduce your website’s carbon footprint. A low carbon website is one that uses limited energy-consuming resources, including typefaces, logos, and high-resolution images. Your efforts may leave a lasting positive impression with your environmentally conscious customers.
MADC.xyz

MADC.xyz is an example of a sustainability-minded business that furthered their efforts with the development of a low-carbon website, hosted by a green hosting company. Miguel Ángel Díaz Camacho (MADC) & Partners is an international architecture firm established in Madrid, Spain who assert they operate under a succinct philosophy: “Design without sustainability is no longer design.” To extend their sustainability efforts, they designed their website using energy-reducing efforts with the intent of low environmental impact. They chose a green hosting company that uses renewable energy to power the data centers it uses. To limit their use of energy-consuming resources, MADC.xyz’s website is absent of custom typefaces. Visitors of MADC.xyz will instead see the default typefaces of their browser, a sans serif and a serif font. MADC.xyz also limits the usage of high-resolution color imagery on their website. Their website features black and white imagery, with an interactive option that lets visitors temporarily view full-color versions. MADC.xyz is demonstrating their commitment to sustainability and have positioned themselves to leave a lasting impression on visitors of their website.

Aligning your online presence with your brand’s sustainability efforts through a low carbon website can intrigue, impress, and inspire your customers, as well as better serve our planet.

Tip 5. Utilize the latest in social media platforms that may resonate with your target audience

Utilize the latest in social media platforms that may resonate with your target audience

Social media marketing can help increase brand awareness, brand loyalty, and increased traffic to your website. Customers also enjoy the engagement aspects of social media, and can respond favorably to personalized responses to their comments and messages. Embracing the latest social media platforms that most resonate with your target audience can excite your viewers and demonstrate your adaptability as a brand. One new platform is TikTok, a video-sharing social networking service. Another example, Clubhouse, is an audio-only social media app where users can communicate in chat rooms that can accommodate thousands of people. Sharing content that is entertaining, educational, and engaging on the newest social media platforms can help spread your brand’s message and route your audience back to your website.

ForceofNature.xyz

ForceofNature.xyz is an example of an organization that has embraced the latest social media platform aligned with the interests of their target audience. This youth-led non-profit organization is dedicated to helping fellow young people realize their change-making potential in the face of climate change. Initially sharing their informative climate change posts on Instagram and Twitter, ForceofNature.xyz has created a TikTok account to stay on top of the latest popular social media platform enjoyed by their target audience. In the months they’ve been active they’ve even used the platform to launch efforts to recruit a climate-minded content creator. They have shared clips of speeches from their founder, Clover Hogan, focusing on topics such as intersectionality when promoting environmentalism as well as clips of discussions they’ve had with featured guests, such as environmental lawyer Farhana Yamin. Joining this new, widely-adapted social media platform to share an inside look at their organization can inspire viewers and drive them to ForceofNature.xyz to learn more.

Using the latest technology in social media can help you reach and engage with your target audience. 

Conclusion

Businesses that stay ahead of the curve recognize the importance of providing a stellar experience to their customers. It is helpful for your brand affinity to have an online presence that gives your customers something to be impressed with or excited about. Enhancing your website or app with creative and entertaining technological features, whether big or small, can encourage them to stay on your website, become a loyal customer, and even become a brand advocate. Adding a feature to inspire, delight, and excite your customers can help to ensure that they will stay. Take advantage of the latest technology to increase your website’s offerings and reach, including blockchain technology, podcasts, AR/VR technology, low-carbon websites, and the newest social media platforms.

Following the example of these users and making use of these technological features on your website or app can help to create a unique and memorable experience for your customers which can extend the success of your brand.




XYZ Q2 2021 Quarterly Recap

Believe it or not, we are already halfway through 2021. For XYZ, Q2 was filled with many awesome ways to help the new generation of internet users to get online. From our 7th anniversary celebration, to five more exciting domains to help anyone design their online presence, and the support of 19 hackathons and their inspiring student participants, it’s been a terrific quarter. Here’s what we accomplished during this groundbreaking year.

.XYZ’s 7th anniversary

.xyz is 7!
In June we celebrated the 7th anniversary of .xyz’s launch! XYZ proudly honored and celebrated our .xyz community of innovators, creators, and makers achieving their dreams with .xyz domains. We’re especially proud of the many .xyz community members creating breakthrough technologies, influential works of art and entertainment, and inspiring projects aimed at making a positive impact on the world.

We shared our thanks to our global network of registrar partners and their customers across the globe. Thanks to their support, worldwide adoption has made .xyz a top choice with 3 million domains and counting.

.Homes, .Autos, .Motorcycles, .Boats, and .Yachts can help you design a standout place online

.Homes, .Autos, .Motorcycles, .Boats, and .Yachts

In our continued effort to help the next generation of internet users make their mark online, on June 14, 2021 we relaunched .Homes, .Autos, .Motorcycles, .Boats, and .Yachts – five powerful domain names perfect for anyone looking to design a standout place online. To make these more affordable and accessible than ever before, we significantly dropped .Homes, .Autos, .Motorcycles, .Boats, and .Yachts registration prices by up to 80%. The cost to register these domains is now only $19.99/year MSRP for all standard domains. We also delivered premier access to tens of thousands of domain names available to the public for the very first time. Businesses, brands, professionals, and industry enthusiasts now have more options to register top-notch domains they can use to build standout websites with.

With the versatile .Homes domain you can promote property listings, communicate with potential clients, and make it incredibly easy for home buyers, sellers, and owners to find and remember your website. Reach a worldwide audience with .Autos, the domain name that transcends languages across Latin America and Europe. Lead your website’s branding with the memorable .Motorcycles domain name. Propel your brand forward with .Boats and .Yachts – two powerful domains that will make a splash online.

Take a look at some of the early registrations of these relaunched domains:

 

XYZ provides domains for coders at 19 hackathons around the world

XYZ helped support attendees at 19 hackathons in the second quarter of 2021!

Participants received .xyz domains to help them launch their ideas and projects online.

The hackathons each celebrated technology with workshops and mentors that helped participants learn and develop their skills. While some of the hackathons were held virtually, like Covitech Challenge, Helyx Hacks III, PitchTeen 2.0, and Summer School ’21, the others were located throughout the United States, Canada, and India. The hackathons in the United States included health{hacks}, HighTech Hacks, Hydrangea Hacks , BioHack, Citrus Hack, and Women/Hacks 3.0. The hackathons in Canada included Northern Dehacks, MasseyHacks VII, and Expand Youth Society. The hackathons in India included Hack The Crisis, Code Warriors, COMPESA Hackathon 2021, Questival, Robust Routine, and HackBMU 4.0. XYZ is incredibly grateful to help participants share their ideas and solutions with a global audience via their new .xyz domains.

2021 has much more excitement to bring, and XYZ has continued plans for the rest of the year ahead. Stay tuned by subscribing to our newsletter, and following us on Instagram, Twitter, and Facebook.

Launchpool.xyzGoDaddy customer – (United Kingdom)

With any new technology, such as blockchain technology, there is the opportunity for entrepreneurs to create new products and services that can lead to exciting investment opportunities. Investment opportunities can often be monopolized by large investment funds. When a large community of cryptocurrency industry participants pool their resources together, they can make larger investments and share the profits. In this week’s #WebsiteWednesday, we’ll introduce you to an investment platform that has amassed a considerable online community and promotes fair, egalitarian investing for all: Launchpool.xyz.

Launchpool.xyz

Launchpool.xyz is a London-based cryptocurrency investment platform that operates under an egalitarian investing philosophy. As highlighted on their homepage, they believe that “all project stakeholders are as important as each other,” and aim to connect investment funds and communities to work in tandem towards the same goals. They host investment projects and offer valuable exposure to their growing community, who combine their knowledge and pool their resources. Backed by industry leaders such as Alphabit, FBG, and Fomocraft Ventures, Launchpool.xyz was the official sponsor of DeFi Summit’s first Global Virtual Conference, where they hosted a day-long event for startups to pitch their ideas to the DeFi community. 

Launchpool.xyz

All community members of Launchpool.xyz get equal access to investment opportunities. They can purchase and use Launchpool’s token, known as $LPOOL, to register their proportional interest in the projects. There is a limited supply of 10,000,000 tokens, Launchpool explains, and the token holders can access a corresponding portion of the project profits. All members are incentivized with the same terms offered to early investors. They clarify that this is how community members are able to obtain the tokens at the same price as large cryptocurrency investment funds. The investment projects on Launchpool.xyz are pre-IDO, which helps individual investors participate at an equitable rate. An IDO, or Initial DEX (decentralized exchange) Offering, refers to a cryptocurrency project conducting fundraising by launching a cryptocurrency coin or token. Private investors who can invest millions of dollars into one project are typically the first backers of an IDO project. Pre-IDO, however, refers to token offerings that occur before the IDO takes place, which helps individual and smaller investors gain that equal access.

Launchpool.xyz benefits project hosts by putting them in front of a large and active community of investors, including over 21,000 Twitter followers. On their Benefits page, they list additional opportunities for projects such as promotion through association with some of the industry’s most recognizable names, the ability to leverage contacts and industry know-how of successful funds in the sector, a diverse customer base, and capital.

We are proud to have Launchpool.xyz in the .xyz community. The idea of egalitarian investment opportunities for their members seems to have generated successful project launches, and we are eager to see what unfolds. You can learn more by following them on Twitter @LaunchPoolXYZ, LinkedIn @LaunchpoolXYZ, or by visiting Launchpool.xyz.

Monolith.xyzCloudflare customer – (United Kingdom)

The .xyz community has been growing with decentralized finance (DeFi) platforms, cryptocurrency tools, and other innovative uses of blockchain technology. We’ve decided to dedicate this entire month of #WebsiteWednesday posts to spotlight ground-breaking blockchain mavericks of the .xyz community. This week, we’ll introduce you to an Ethereum based cryptocurrency wallet that is making it easier for users to buy, store, and spend their cryptocurrency in the real world: Monolith.xyz.

Monolith.xyz

Monolith.xyz is a London-based cryptocurrency wallet and accompanying Visa debit card, designed for easy spending of crypto assets. Crypto users rely on digital DeFi wallets to safely store their funds. Monolith.xyz users can store most common ERC-20 tokens, like ETH, in the Monolith wallet. The ERC-20 (Ethereum Request for Comments 20) is a Token Standard that implements an application programming interface (API) for tokens within Smart Contracts. In 2018, Monolith.xyz worked to bridge the gap between cryptocurrency and the European Economic Area (EEA), Europe’s traditional financial market. They became one of the first wallets in the DeFi economy to offer customers a debit card, which can be used to convert their crypto to British Pounds/Euros to be spent on standard transactions like paying bills, grocery shopping, and cash withdrawals. Last year, Monolith.xyz increased their services further by implementing the ability for users to buy ETH directly in-app. This means that anyone with a Monolith.xyz account can buy, store, and spend ETH cryptocurrency.

Monolith.xyz

The Monolith TKN, created by Monolith.xyz, has the economic purpose of giving community members an opportunity to share in the success of the Monolith. When Monolith.xyz users opt to purchase tokens other than TKN, they incur a small 1% fee, which is added into Monolith’s TKN Community Chest in the form of ETH tokens. At any time, Monolith.xyz users who hold TKNs can exchange them for a proportionate amount of the ETH tokens stored in the Community Chest. They can also exchange their Ethereum-based tokens to fiat and load them onto their Monolith Visa debit card, to be spent how they choose. 

Monolith.xyz was founded in 2016 by Dutch entrepreneur and investor, Mel Gelderman. In 2018, he was named one of Business Insider’s UK Fintech 35 under 35, which spotlights the 35 most exciting young entrepreneurs, engineers, and advisors in UK fintech. On his LinkedIn page, he shares the vision behind Monolith.xyz. He references 2001: A Space Odyssey, and the sighting of the Monolith. He writes “We believe that Ethereum is the real life analogue to Kubrick’s Monolith, holding the same paradigm shifting potential.” He also shares his aim for Monolith.xyz to unravel the power held by Ethereum and to offer “credible bank replacement for 700 million Europeans.” Monolith.xyz’s newest team member is no stranger to innovation. Entrepreneur Mike Harris, known for launching UK’s first 24/7 telephone banking option First Direct Bank in 1989, as well as several other successful businesses, was recruited as Chairman earlier this year to help guide the start-up’s strategy in preparing for mass adoption.

We are inspired by the forward thinking demonstrated by Mel Gelderman to develop the innovative services provided by Monolith.xyz. This groundbreaking crypto banking option further demonstrates that the .xyz community is home to the innovators and pioneers of tomorrow. We are excited to watch Monolith.xyz continue to revolutionize decentralized finance on their .xyz. You can learn more by following the platform on Twitter or by visiting Monolith.xyz

ChristopherKerr.xyzSquarespace customer – (Canada)

The .xyz community consists of many professionals at various stages of their careers using .xyz to promote their work. Prior Amazon leader and PhD in Digital Economy Juan José Delgado uses JJDelgado.xyz to showcase his skills in marketing strategy. Award-winning independent journalist and Vogue writer Melissa Hung uses MelissaHung.xyz to share her vast array of writing projects, like her San Francisco Chronicle and NBC News features. Versatile creative Leighton Gray uses LeightonGray.xyz to highlight her variety of gaming, illustration, and podcast projects. In this week’s #WebsiteWednesday, we’ll introduce you to yet another accomplished professional that shares his extensive experience on a personal website with a memorable .xyz domain: ChristopherKerr.xyz.

ChristopherKerr.xyz

ChristopherKerr.xyz is the online portfolio of Toronto-based digital artist Christopher Kerr. His nearly two decades of professional experience include work on blockbuster movies like The Hunger Games and The Greatest Showman. In his current role as a compositor at SOHO VFX, a boutique film and television visual effects studio, he has been part of cinematic television productions like Game of Thrones and popular action films like Bad Boys for Life.

As a compositor, Christopher skillfully combines two or more images to make the appearance of a single picture. When compositing is performed well, the added imagery appears to naturally belong in the same space. In the film and video design world, familiar terms like “green screen” indicate the process of compositing. An actor may film their sequence in front of a green screen, and then background imagery is digitally manipulated and added later in place of the green background. To illustrate, in the film Goosebumps, Christopher created the illusion of a large and vicious werewolf chasing down the film’s stars in the frozen food aisle of a grocery store. 

ChristopherKerr.xyz

ChristopherKerr.xyz‘s homepage features a visually striking mountainscape image with an inviting play button to visit his professional demo reel packed with shots from Christopher’s collection of projects, including scenes from Logan, The Shallows, and Watchmen. For more information about each shot, he includes a link to a Shot Breakdown. This document contains specific details about each shot, like which digital tools and techniques he applied. This kind of information can be valuable to movie fans and industry professionals alike. Fans can better understand movie magic, while industry professionals can assess Christopher’s skills for future employment opportunities. An eye-catching contact button makes it very easy to reach out to Christopher to hire him for a project. Christopher links to his resume as well as his IMDB page, a website for film information, for access to his comprehensive professional credits.

ChristopherKerr.xyz

Christopher displays his FirstNameLastName.xyz domain and his branded email address on his resume and shot breakdown, and also on the opening and closing shots of his demo reel. Using a FirstNameLastName.xyz domain like ChristopherKerr.xyz can make it easier for his clients to find him online. When looking him up, they are likely to search for his full name. With a professional website using a domain name that matches his full name, it’s more likely that his professional work will show up in relevant results. In addition, there is a great benefit to a branded email address like [email protected]. Much of his work-related communication will probably be conducted over email, so it’s key to use a custom email address in order to appear professional and generate trust. When you have an email address directly associated with your domain name, customers can use that professional email address to find your website and have trust that they’re reaching out to the appropriate individual.You can find your FirstNameLastName.xyz and get your custom email address when you register your .xyz domain.

We are excited that Christopher was able to get his FirstNameLastName.xyz and we love what he’s done with it. You can see more of Christopher’s exciting work by visiting ChristopherKerr.xyz or checking out his IMDB page.

ForceofNature.xyz GoDaddy customer (United Kingdom)

The .xyz community is home to many mission-driven and globally conscious changemakers. Non-profit organization GenZGirls.xyz works to empower young women to become leaders in the historically male-dominated STEM fields by sharing inspiring stories of women of color and their accomplishments. Tech designer BrianTan.xyz co-founded the Philippines chapter of Effective Altruism, an organization that uses evidence and reasoning to determine the best ways to help others. JoyInc.xyz was founded by young Nigerian lawyer Chude Jideonwo to support better education, develop healthier psychology, and generate impactful social movements in Africa. In this week’s #WebsiteWednesday, we’ll introduce you to an organization composed of Generation Z leaders aiming to preserve our natural resources by motivating and empowering the next generation to turn their climate concerns into action: ForceofNature.xyz.

ForceofNature.xyz

London-based ForceofNature.xyz is a non-profit startup organization created and led by members of Generation Z. Or, as Operations Director Phoebe Hanson writes on her Linkedin profile, “a youth-led start-up empowering Gen Z to step up, rather than shut down, in the face of the climate crisis.” They are dedicated to helping fellow young people realize their change-making potential in the face of climate change. Founded in 2019, the organization works to accomplish this goal by leading student programs, speaking at schools and universities, and creating curriculum and supporting resources for educators. ForceofNature.xyz has a Resources link where students and educators can acquire helpful materials. For teachers, ForceofNature.xyz offers continuing professional development in the form of training sessions to help educators respond ethically to climate change concerns, navigate difficult conversations, and create spaces that promote wellbeing. For students, ForceofNature.xyz offers programming intended to foster change by uncovering their interests as aspiring activists. The course aims to clarify what students need to be effective as change-makers.

ForceofNature.xyz

ForceofNature.xyz was founded at age 19 by an extraordinary climate activist and researcher named Clover Hogan. Clover has been dedicated to saving the environment for the past decade. She launched the Force of Nature podcast, a nine-episode series highlighting inspirational grass roots climate activists that can be streamed from the website. She has even appeared on a TEDxLondon podcast to converse about the climate crisis. Clover was a panelist at last year’s Athens Democracy Forum, an event in association with The New York Times, where she discussed the importance of climate change as a global event with a global impact. She serves as a trustee to the Global Action Plan, and is on the advisory boards of the National Community Lottery’s Climate Action Fund, the Teach the Future campaign, and the COP26 President-Designate Civil Society and Youth Advisory Council. Clover’s most recent focus has been on the rise of climate anxiety (or eco anxiety), which is a fear that the current system is pushing our planet beyond its ecological limits. Clover and the topic of climate anxiety has been the center of an article in a February 2020 issue of The Guardian.

ForceofNature.xyz

ForceofNature.xyz intentionally utilizes the .xyz domain ending in their name to help further their message. Clover pointed us towards a particular Instagram post regarding inter-generational change which states: “Young people today are not the first to fight for change, and we will not be the last. To effectively solve for climate change, we must collaborate across generations. That’s why Force of Nature is launching our Intergen Services – working with leaders across business, education & policy to deliver climate solutions that champion the values & visions of a generation.” ForceofNature.xyz chose a fitting domain name paired with the meaningful .xyz domain ending to help further their message promoting inter-generational change.

We’re inspired to have ForceofNature.xyz, armed with their powerful and meaningful domain name, in the .xyz community. Their interest in educating and inspiring our future leaders makes us proud. You can follow them on Linkedin, Instagram at @forceofnature.xyz, and Twitter at @fon_xyz, or head over to ForceofNature.xyz to learn more.