Cohort.xyz – Google Domains customer – (France)
Developers are using .xyz domains to disrupt industries by leveraging the power of blockchain technology. Web3 startup MetaFlyers.xyz strives to disrupt the loyalty program industry with a decentralized rewards marketplace. Forbes-featured artist Brandon Tory’s Formless.xyz leverages blockchain technology to change the way music and other digital content is valued and distributed. Web3 video platform Shibuya.xyz aims to disrupt the Hollywood studio system of film distribution. In this week’s #BlockchainThursday, we’ll introduce you to an NFT platform that aims to revolutionize the way brands interact with and retain their customers: Cohort.xyz.
Cohort.xyz is the online home of Cohort, a B2B (business-to-business) SaaS (Software-as-a-Service) platform that aims to leverage NFTs to revolutionize the way brands interact with and retain their customers. B2B SaaS refers to software that is designed and delivered specifically for use by businesses and is typically sold on a subscription basis. In this case, Cohort.xyz strives to provide brands with an innovative platform that allows them to engage with customers in new and exciting ways through the use of NFTs. The platform offers a unique approach to marketing, with a goal of demonstrating the practical benefits of web3 technology. Cohort.xyz recently announced a €3.2 million (approximately $3.4 million USD) seed funding round led by venture capital firm IRIS, with participation from Kima Ventures, web3 startup studio 3founders, and more. This funding will help the company to accelerate the expansion of its sales, grow its product and tech teams, and hire new team members.1
The platform claims that brands can now offer their customers exclusive experiences, limited edition products, and VIP services. This can be valuable in today’s digital world where customers expect more from the brands they choose to interact with. Cohort.xyz emphasizes that users own their data and assets, providing them with control over the sharing of their data with brands and businesses through built-in privacy features.
Cohort.xyz is co-founded by Séraphie de Tracy, former Chief Operating Officer of FinTech startup Stratumn, and Nathan Barraillé, founder of AI-powered insurance platform Tint. The platform has signed more than 15 clients in France and the US, including women’s lingerie brand Etam, women’s shoe brand Socque Paris, and men’s skincare brand L’Atelier Shelter. As co-founder and CEO Séraphie shared in the press, “a new era of customer engagement is emerging. Customers are demanding more from brands and want greater control over their data. With Cohort.xyz, brands can offer a new class of hybrid products, provide exclusive memberships, collaborate across brands, and create social dynamics around their digital assets, all while helping with both acquisition and retention. Marketing, as we know it, is being completely reinvented for the better.”
We are inspired by Cohort.xyz’s aim to leverage NFTs to offer a new and innovative approach to customer engagement. We look forward to seeing the platform grow and bring the benefits of web3 technology to the masses. You can learn more by following the platform on LinkedIn and by visiting Cohort.xyz.
1. https://tech.eu/2023/02/01/offering-brands-an-nft-based-turnkey-loyalty-solution-cohort-raises-eur32-million/
GabriellaLewis.xyz – Squarespace customer – (United States)
The .xyz community is home to many skilled creatives using .xyz to share their passions and career experiences. Entertainer Ace Anderson uses AceofAllTrades.xyz to showcase his accomplishments. Political satirist Bassem Youssef uses BassemYoussef.xyz to highlight his media appearances, upcoming shows, and press clippings. Accomplished writer and book editor Jackson Howard uses JacksonHoward.xyz to display his writing samples. In this week’s #WebsiteWednesday, we’ll introduce you to an accomplished video journalist, director, producer, and editor who highlights her vast career experiences on her own FirstNameLastName.xyz domain: GabriellaLewis.xyz.
GabriellaLewis.xyz is the personal website of self-described “video journalist, director, producer, and editor” Gabriella Lewis. With over 8 years of experience, the Bay Area native creates engaging and insightful videos that capture the attention of viewers around the world. Gabriella graduated from The New School with a degree in Journalism and has since made her home in Brooklyn, New York where she spends her free time tending to her many houseplants, baking, and caring for Snacks, her pet corn snake. As a Senior Video Journalist at The New York Times, Gabriella has made significant contributions to the publication’s video content. As she shares on her website, Gabriella’s work has also been featured in other distinguished publications such as Vogue, Vanity Fair, Pitchfork, and CNN.
As a Senior Video Journalist at The New York Times and the New York Times Cooking division, Gabriella leads creative development and production for new and existing video series that prioritize reporting, storytelling, and entertainment. In her position, Gabriella manages the creative, production, and post-production aspects of large-scale video shoots, such as budgeting and coordinating with talent, internal teams, and external freelancers. Gabriella pitches, directs, produces, shoots, and edits video series for large audiences on tight deadlines. Gabriella’s produced videos for The New York Times and the New York Times Cooking division vary in length and are used for a range of purposes, from short news segments to in-depth features. Her videos are an integral part of the Times’ multimedia coverage, and are designed to bring stories to life through powerful visuals and compelling storytelling.
Gabriella’s projects are easy to explore with a simple and informative website design. GabriellaLewis.xyz features a gallery of Gabriella’s projects, including many from the New York Times as well features from Vogue, Vanity Fair and GQ. Her projects are categorized by subject on pages such as Food, Lifestyle & Culture, Science & Technology, and Beauty, which makes it even easier to navigate her website and experience her range of work. Take a look at the Food page to learn about the different projects that Gabriella has worked on for the New York Times Cooking division. For a more detailed experience, click on a thumbnail image to learn more and watch the project. Check out Mystery Menu, a selection from the Mystery Menu series directed, produced, and filmed by Gabriella. This project is titled “2 Chefs Try to Make A Meal Out of Bananas” and features chef Sohla El-Waylly’s recipe for Banana Cream Pie. Gabriella shares the embedded video from the New York Times YouTube channel, where the video has accumulated over 409,000 views.1 On the Science & Technology page, check out Gabriella’s production for Wired. This project is titled “Former FBI Agent Breaks Down Political Body Language,” and features Former FBI agent and body language expert Joe Navarro. The video has garnered over 3 million views on Wired’s YouTube channel.2
Using a FirstNameLastName.xyz domain like GabriellaLewis.xyz can help make it easier for Gabriella and her work to be discoverable online. Anyone who Googles “Gabriella Lewis” will see GabriellaLewis.xyz at the top of the search results page (as of February 22, 2023). With a professional website using a domain name that matches your full name, it’s more likely that your website will show up in relevant results. We are proud to have the talented Gabriella Lewis in the .xyz community. You can learn more about Gabriella by following her on Twitter and LinkedIn, and by visiting GabriellaLewis.xyz.
1. https://www.youtube.com/watch?v=rO5b83tQh7g
2. https://www.youtube.com/watch?v=CfNEHW3qgso&t=17s
Tonic.xyz – GoDaddy customer – (United States)
The .xyz community is home to imaginative innovators who are pioneering the web3 landscape. Community platform TheHug.xyz is designed to embrace all web3 creators, including underrepresented groups in web3 like women, LGBTQ+ folks, non-native English speakers, and people with various racial and ethnic backgrounds, in hopes of building “the inclusiverse.” Los Angeles-based startup JoinClutch.xyz is aimed at humanizing crypto and empowering more women to enter the web3 space. NFT artist Pplpleasr’s Shibuya.xyz aims to revolutionize film distribution. In this week’s #BlockchainThursday, we’ll introduce you to a women-led website aimed at helping crypto and non-crypto natives explore the world of fine art NFTs: Tonic.xyz.
Tonic.xyz is the online home of Tonic, a new gallery platform that presents highly curated generative art on the blockchain for art and design enthusiasts. Generative art is a type of digital art produced by artists who code programs that create unique pieces in a semi-autonomous manner. The platform aims to create a safe and welcoming space for both crypto and non-crypto natives to learn about and collect fine art NFTs that bridge the digital and physical worlds. Tonic.xyz‘s genesis collection, The Chromesthesia: Ascend collection from Design Milk founder and artist Jaime Derringer, launched on January 31, 2023. In this body of work, Jaime experiments with generative creation to explore the phenomenon of experiencing colors in response to certain sounds and other stimuli.1
A primary goal of Tonic.xyz is to make web3 technology more accessible and less intimidating for those unfamiliar with it. To achieve this, the platform offers a familiar eCommerce experience design, credit card payments, a provisional wallet service, white-glove concierge services, and optional physical prints.
Co-founder and CEO Susannah Maybank has extensive career experience in the fine art world, most recently as Head of Digital at Gagosian, a contemporary art gallery. Co-founder and Chairman of the Board Mariam Naficy is an entrepreneur with over 20 years of operating experience. Mariam previously founded design marketplace Minted and online makeup company Eve, which she sold to Idealab for $110 million.2 The company is also supported by a team of 10 founding partners including prominent designer Yves Behar, entrepreneur Brit Morin, and renowned architect India Mahdavi.
Tonic.xyz offers a unique and curated selection of generative art on the blockchain, and aims to make web3 technology more accessible. We are inspired by the innovation demonstrated by Susannah and Mariam, and look forward to many successful launches. You can learn more by following the platform on Instagram @Tonic_xyz and Twitter @Tonic_xyz, and by visiting Tonic.xyz.
1. https://www.coindesk.com/web3/2023/01/19/former-gagosian-head-of-digital-builds-generative-art-gallery-tonicxyz/
2. http://www.businessinsider.com/10-under-30-founders-who-has-100-million-exits-2011-9#aaron-patzer-was-28-when-he-sold-mintcom-for-170-million-1
Glossarie.xyz – Google Domains customer – (United States)
The .xyz community is home to accomplished creative businesses of all sizes. Atlanta-based media company Offbeat.xyz is aimed at creating media for the digital generation, with clients such as McDonald’s and Netflix. Marketing professional Marcus Ohanesian’s branding and web design business PerfectEvolution.xyz promotes a unique specialty in craft beer marketing. Creative agency ArtsandLetters.xyz works with a client roster of world-renowned brands like Google and ESPN. In this week’s #WebsiteWednesday, we’ll introduce you to a former Apple editor-turned-freelance writer with a specialty in tech: Glossarie.xyz.
Glossarie.xyz is the online home of Glossarie, a content writing business that strives to create “exquisitely crafted content” for its clients. Founder and former Apple editor Elizabeth Brefus began marketing her writing services in 2016. Between 2010 and 2016, Elizabeth worked for Apple as a web writer, a communications manager, and finally as the brand’s first editor-in-chief for AppleCare, Apple’s extended warranty and technical support plan. With a master’s degree in technical communication and extensive experience with Apple, Elizabeth now provides her freelance writing services to brands all over the world including Cisco, Microsoft, Dove, and Goldman Sachs. The Texas-based writer specializes in technology, but also writes about food, finance, and the pharmaceutical industry with the goal of making complex information easy to understand for a broad audience.
Interested customers can take advantage of Glossarie.xyz’s range of services including writing from scratch, editing, consulting, developing writing guidelines, creating engaging presentations, and more. If you’re starting from scratch and need help getting your ideas on paper or you already have a draft in hand that needs refining, Glossarie.xyz welcomes the opportunity to be of service. Glossarie.xyz’s editing services strive to help you refine your writing and improve its flow, while the consulting services can provide fresh perspective and help you identify areas for improvement. If you’re interested in establishing your brand’s voice across all your writing, Glossarie.xyz features a guidelines service that is aimed to help you define your editorial standards and ensure consistency. Elizabeth shares her particular enjoyment in making presentations more engaging. With Glossarie.xyz, she provides support in creating slides that are both informative and visually appealing. Additionally, Glossarie.xyz’s services extend to a variety of written materials such as blogs, websites, articles, books, brochures,emails, manuals, training materials, white papers, and more.
Glossarie.xyz is a long-scrolling website, with all of the information contained on one long webpage. Visitors can learn all about Elizabeth’s available services and access what they need without the need for multiple clicks. Elizabeth included a call-to-action (CTA) button that states “Get in touch” to encourage visitors to reach out. That button takes visitors to the very bottom of the page, where Elizabeth shares her social media handles and a means to send her an email. In addition, there is a great benefit to a branded email address like [email protected]. Using a custom email address helps to establish professionalism and trust. When you have an email address directly associated with your domain name, customers can use that email address to find your website and feel confident that they’re reaching out to the appropriate person. You can learn more about Elizabeth and her freelance writing services by following her LinkedIn and by visiting Glossarie.xyz.
Sherlock.xyz – Porkbun customer – (United States)
The .xyz community is home to forward-thinking innovators developing solutions using blockchain technology. Collaborative platform Joyn.xyz aims to support the large-scale co-creation of web3 media. Music-focused platform Relics.xyz helps fans to collect and display music collectibles as digital assets. DAO-governed Universe.xyz helps artists mint NFTs and launch community-driven NFT universes. In this week’s #BlockchainThursday, we’ll introduce you to a blockchain-based auditing platform focused on the protection of decentralized finance (DeFi) platform users: Sherlock.xyz.
The Ethereum-based Sherlock.xyz aims to help protect users of DeFi platforms by providing security reviews from top independent auditors, as well as optional smart contract “insurance” coverage on the audited contracts. In September 2022, the platform raised $4 million in a seed round led by early-stage venture firm Archetype.1
The platform’s ecosystem has three main participants: Protocols, Stakers, and Watsons.
Sherlock.xyz aims to create a secure and transparent DeFi ecosystem by providing protocols with first-rate security reviews and optional coverage, stakers with high APYs and incentives, and security experts with opportunities to help find vulnerabilities. We are inspired by the innovative solutions developed by Sherlock.xyz. You can learn more by following the platform on Twitter, joining the Discord, and visiting Sherlock.xyz.
1. https://www.coindesk.com/business/2022/09/14/crypto-auditing-platform-sherlock-raises-4m-in-funding/
