Accomplished creative businesses are establishing their online homes on .xyz domains. Creative agency ArtsandLetters.xyz works with a client roster of global brands like Google and ESPN. FOX Entertainment’s web3 studio BCL.xyz connects creators and communities with blockchain technology. Branding agency LetterA.xyz works with world-renowned brands like Casetify, Ann Taylor, and Kate Spade. In this week’s #WebsiteWednesday, we’ll introduce you to a successful production company developing media content across commercial, film, TV, and theater: Smuggler.xyz.
Smuggler.xyz is the online home of Smuggler, a production company based in Los Angeles, New York, and London. Founded in 2002 by film producers Patrick Milling-Smith and Brian Carmody, Smuggler produces a wide range of content, including commercials, theater, music videos, films, and television shows. Some of their most notable work includes producing commercials for brands like Apple, Squarespace, and Smartwater1, and directing music videos for artists such as Yeah Yeah Yeahs, Beyoncé, and Jay-Z.2 They also produced the Broadway production of Macbeth starring Daniel Craig and Ruth Negga. The prestigious company has won numerous awards for its work, including three Emmy Awards3 and the Palme d’Or, the highest prize awarded at the Cannes Film Festival.4 In February 2023, global talent agency UTA partner Mark Subias joined Smuggler as a Managing Partner. Mark will be developing and producing projects across theater, TV, and film for the company.5
The production company has produced some incredibly popular and widely viewed media content. Among a substantial portfolio you can review on Smuggler.xyz, the company is responsible for producing the memorable Squarespace: Who is johnmalkovich.com? commercial. Smuggler partnered with John Malkovich and Squarespace for the spot, in which the actor and the website platform gave viewers a glimpse of John Malkovich’s fight for a custom domain for his debut clothing line’s website. The spot went on to win the 2017 Emmy Award for Outstanding Commercial. Smuggler also worked with Apple on the short film titled Escape from the Office, featuring four office workers daydreaming about starting a company of their own. The foursome first require a product that they can successfully take to market, and devise a plan to develop a reusable reinforced bag. Throughout the film, you can see the workers conduct meetings, hire a teenage software developer, and move into their new garage office space. As the company grows, their old boss comes crawling back and tries to buy the successful startup. The spot was among the work that helped Smuggler earn the coveted Palme d’Or award at Cannes.
Influential director and Academy Award-nominee Todd Field began at Smuggler with a trilogy of commercials for Captain Morgan, based on the real-life adventures of Captain Henry Morgan. Todd recently directed 2022’s Tár, a film that earned six Academy Award nominations, including Best Picture, Original Screenplay, and Best Director.
Filmmaker Fiona Jane Burgess pivoted from designing posters and tour visuals to directing campaigns for advertising agencies, global fashion houses, and music videos. Fiona recently directed the Mercedes-Benz spot “One of Many,” created by the brand in honor of International Women’s Day 2023. She is also known for her work on Christina Aguilera’s 20th-anniversary music video for the song “Beautiful.”
The company recently upgraded their domain from SmugglerSite.com to the shorter and more memorable Smuggler.xyz. We are inspired by the innovation and creativity demonstrated by Smuggler.xyz and look forward to more entertaining content. You can learn more about the production company and view more of their work by following them on Twitter, Instagram, Facebook, and LinkedIn, and by visiting Smuggler.xyz.
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