Creative industry services like content studios, branding agencies, and production studios are embracing .xyz domains for their online homes. Production company Smuggler.xyz works with global brands like Apple and multi-platinum artists like Beyoncé. Prestigious creative company Reunion.xyz creates award-winning animated content with organizations like The Equal Justice Initiative. Branding agency LetterA.xyz works with prominent brands like Casetify, Ann Taylor, and Kate Spade. In this week’s #WebsiteWednesday, we’ll introduce you to a creative content studio developing technology-themed horror films as well as media campaigns for brands like Amazon and TikTok: SpaceOddity.xyz.
SpaceOddity.xyz is the online home of Space Oddity, a content studio based in Los Angeles and backed by social media tech company Snap Inc. The company operates through two distinct divisions: Space Oddity Films and Space Oddity Agency. Founder and CEO Alex Mann, a writer and director, has contributed to publications like McSweeney’s, VICE, and The New Yorker. His short films, such as the Bitcoin-themed horror Crypto, have been praised in publications like Fast Company.1
Space Oddity Films serves as an original content studio with a focus on the intersection of technology and culture. As stated on their Films website, “Space Oddity Films is an original content studio exploring technology + culture.” As indicated on their YouTube channel, their focus is on tech horror, a genre of horror films centered on technology. The channel has 3.42K subscribers and 21 videos, (as of September 12, 2023). 3 Seconds, a short film focused on Snapchat, has garnered over 3.4 million views. Other features showcase Starling, a short film about a girl discovering dangerous powers, and Instawolf, a short film exploring the horrors of taking a selfie.
Space Oddity Agency operates as a comprehensive creative studio catering to brands that aspire to define the future. Their Agency website states “Space Oddity Agency is a full-service creative studio for brands defining the future.” They offer a range of services, from screenwriting and directing to cinematography, editing, sound design, and VFX, taking projects from concept to delivery. Additionally, they boast experience as viral content producers, promoting work that has garnered millions of views and widespread sharing by influencers. Space Oddity applies their distinctive cinematic storytelling approach across various platforms, showcasing experience in contemporary and future content creation.
With a diverse client roster including Verizon, Amazon, Honda, Skype, and Snapchat, Space Oddity Agency engages in collaborations to assist in realizing their visions. The agency collaborated with Verizon on a content series, 5G Built for Gaming, led by actor Jordan Fisher, to educate prospective users about Verizon’s 5G Ultra Wideband network technology.2 The agency is also responsible for a Kobe Bryant-hosted trailer about the athlete’s sports-fantasy YA book series, Epoca. In the 30-second spot, Kobe discusses the power that reading can have on the imagination.
Space Oddity consolidated and upgraded two separate domains – spaceoddityagency.com and spaceoddityfilms.com – to the shorter and more memorable SpaceOddity.xyz. The company’s selection of the .xyz domain aligns with their interests in exploring technology and culture, and helping brands define the future. .XYZ has developed a thriving community of innovators and forward-thinkers embracing the latest technologies, and has emerged as the preferred domain for the next generation of internet users.
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