Blog

Samantha.xyzGoDaddy customer – (United States

Creative studios of all sizes use .xyz domains to showcase portfolios and outline their services. Global branding agency StudioYellow.xyz highlights marketing, branding, and web design campaigns. Wedding photography studio SteppingStonesPhoto.xyz showcases portrait and wedding photography services. Creative studio HelloDiane.xyz shares brand work for organizations like Nike and the World Health Organization. In this week’s #WebsiteWednesday, we’ll introduce you to a creative studio offering photography, design, and print services for individuals, families, and brands: Samantha.xyz.

Explore the creative studio Samantha.xyz

Samantha.xyz is a creative studio offering photography, design, and print services. According to the About page, the studio works across photography, visual design, and print-focused projects, with an emphasis on documenting personal moments and developing visual materials for individuals, families, and brands. Samantha.xyz launched in January 2020 and is operated by Samantha Abersold, a Phoenix, Arizona–based designer and photographer with prior experience in creative and marketing roles, including time at GoDaddy, as shared on her About page.

A creative studio bringing photography and design together

According to the website, Samantha.xyz brings together multiple offerings under one creative studio. These include photography for families, individuals, and brands, as well as design services such as logos, brand suites, websites, and printed materials. The Services page outlines how photography and design can be booked independently or combined, depending on a project’s scope. Timelines, delivery methods, and booking details are explained through a dedicated FAQ, which helps visitors understand how projects are typically structured.

From custom prints to wall planning and past projects

The website also highlights custom Prints & Keepsakes services. These include albums, framed artwork, wall gallery mockups, and tools such as the “Wall Edit,” which is designed to help clients visualize layout, sizing, and placement before printing or installation. A Portfolio page presents past work across photography, design, weddings, and print projects, with supporting descriptions that reference real client use cases and completed work.

Samantha.xyz: A memorable studio name and exact-match domain

The choice of the domain name Samantha.xyz plays a central role in the studio’s identity. As shared on the About page, Samantha chose the name to reflect offering creative services from A to Z. Samantha.xyz functions as a short, exact-match domain that mirrors the studio’s name. The format makes the domain easy to remember and directly associated with the studio, providing a single destination for photography, design, and print services. You can learn more by following the studio on Instagram @samantha.xyz and Facebook @officialsamantha.xyz, and by visiting Samantha.xyz.

TITLES.xyzNamecheap customer – (United States)

Creative studios and technology partners use .xyz domains to present work spanning AI, product design, and emerging technology. Creative studio Spacekayak.xyz partners with AI and crypto ventures to shape brand identity and digital product experiences. AI infrastructure company Othentic.xyz develops modular frameworks that connect decentralized computing with verifiable AI systems. AI platform SpectralLabs.xyz develops tools for creating and managing autonomous agents in the Onchain Agent Economy. In this week’s #AIMonday, we’ll introduce you to a creative platform developing AI tools that are trained and defined by artists: TITLES.xyz

TITLES.xyz: Artist-trained AI models for creative attribution

TITLES.xyz is the online home of TITLES, a creative technology platform that builds tools powered by artist-trained AI models. According to the company’s website, TITLES is designed to help artists and IP holders define, share, and monetize their creative perspective through AI while retaining attribution. The platform centers on custom models trained by artists on their own work, rather than on generalized datasets.

Treating creative work as an ongoing input to AI models

The innovative platform positions creative work as an ongoing input into model development rather than a finished output. The company states that its tools are aimed to support creator ownership by combining artist-trained models with crypto-based infrastructure for attribution and revenue sharing. In practice, this approach treats creative data as something that can continue to inform new work and generate value when used by others, with ownership and compensation handled at the model level.

Scroll: An artist-trained model shaped by cultural context

One featured example is Scroll, a custom model created by Emily Xie. According to TITLES.xyz, the model was trained on visual material developed in partnership with MODEL-WIP, an artist commission group, where Emily explores her Chinese-American heritage. Broken seal script characters are transformed into intricate digital quilt-like forms, which serve as the foundational training data. The project illustrates how TITLES models can reflect a specific artistic process and cultural context, rather than producing generic visual outputs.

The team behind TITLES.xyz

TITLES was co-founded by Sören Wrenn, who serves as CEO, and Parker Seagren, the company’s CTO. Sören’s LinkedIn profile describes his background in consumer technology and creative tools, alongside his writing on creator-owned AI models. Parker brings prior experience as a software development engineer at Amazon, including work on Amazon Go and Alexa Automotive, as well as earlier startup experience as co-founder and CTO of food delivery platform EnvoyNow. 

Words from CEO Sören Wrenn

TITLES.xyz is a short and direct domain that aligns with the platform’s focus on modern creative tooling and experimentation. .XYZ places the platform among a growing group of AI and technology projects using concise, non-industry-specific domains. As Sören explained to us,

“We decided to build TITLES on the .xyz domain because of what it represents and the clarity of the form. It promotes the idea of open-ended, unfinished, and speculative work that aligns with TITLES’ mission of building public infrastructure for artist-owned AI. Meanwhile, from an accessibility perspective, it’s easy to communicate to people by nature of being alphabetic and short.”

You can learn more by following the platform on their matching, branded social media handles: LinkedIn @titlesxyz, X/Twitter @titlesxyz and Instagram @titlesxyz.

EV.xyzNamecheap customer – (United States)

Innovators use .xyz domains to develop infrastructure for blockchain systems. Identity platform Self.xyz builds privacy-focused verification tools. ZK protocol Cysic.xyz aims to decentralize proof generation and verification for the blockchain ecosystem. Programmable datachain Irys.xyz introduces a model for onchain data interaction. In this week’s #BlockchainThursday, we’ll introduce you to a developer platform aimed at simplifying the deployment of custom blockchain networks: EV.xyz.

EV.xyz: A modular launch stack for custom blockchain networks 

EV.xyz is the online home of Evolve, a launch stack designed to help developers deploy custom blockchain networks without running validators or managing token-based incentives. According to the website, the platform is built to support modular network design while remaining production-ready from the start. Evolve provides developers with direct control over execution and network configuration, rather than relying on shared environments or third-party intermediaries. The stack is designed to support custom virtual machines and execution logic, allowing teams to shape networks around their specific application requirements.

Evolve’s approach to building and scaling custom blockchain networks

Within the broader blockchain ecosystem, Evolve positions itself as infrastructure for teams seeking greater control than smart contracts typically allow, without taking on the operational burden of traditional layer 1 deployments. The platform is built on Celestia, using its data availability and consensus model while keeping execution off-chain. This approach separates execution from data availability, which is designed to support scalability, customization, and faster iteration. Evolve is open-source and modular, helping developers reuse components or integrate with existing execution environments, such as Cosmos SDK-based applications or Ethereum-compatible runtimes.

Leadership and development within the Celestia ecosystem

According to LinkedIn, development of the Evolve stack has been led by Manav Aggarwal while he has been employed at Celestia Labs. His profile lists his role as Product Team Lead for the Evolve Stack from November 2023 through May 2025, with responsibility for leading development of the platform at EV.xyz. His prior work includes contributions to Rollkit, a modular blockchain framework within the Celestia ecosystem. In addition, Celestia’s official build resources list Evolve as a framework designed to work with Celestia’s data availability layer, situating the project within the broader Celestia developer ecosystem. 

EV.xyz: A short, memorable domain for a modular blockchain platform

Evolve uses EV.xyz for its online hub, a short and direct domain that reflects the project’s focus on modular infrastructure and network design. A concise domain like EV.xyz provides a clear entry point for developers exploring the platform and its documentation. In this context, .xyz aligns with a growing number of blockchain and infrastructure projects that use short, flexible domain names to represent evolving technical systems without tying them to a specific use case or ecosystem. You can learn more by following the platform on X/Twitter and by visiting EV.xyz

IanDreSimon.xyzNamecheap customer – (Canada)

Skilled artists and visual creatives share their artistic talent on .xyz domains. Art director and designer Bonnie Wang uses BonnieWang.xyzto highlight bold, experimental work for SoulCycle, Adidas, and more. CMF designer Dalton Griebel uses DaltonGriebel.xyz to share work for brands such as Chevrolet and SharkNinja. Video editor Danny Reidy uses DannyReidy.xyz to showcase work for brands like Geico, Virginia Lottery, and Johnson & Johnson. In this week’s #WebsiteWednesday, we’ll introduce you to a Toronto filmmaker who highlights music videos, short films, and commercial campaigns on his own personal website: IanDreSimon.xyz.

Introducing Toronto filmmaker Ian Simon

IanDreSimon.xyz is the personal website of Ian Simon, a Canadian Filipino filmmaker and commercial director based in Toronto. As shared on his About page, Ian describes himself as a commercial and music video director and editor “familiar with generating narratives that amplify feeling, stunning visuals and rhythmic pacing.” He credits his foundations as a dancer and a lover of music as shaping his sense of visual rhythm and influencing how he approaches storytelling. He works across music videos, short film production, and advertising content. His projects highlight collaborations with recording artists such as Century Sam and Skip Waiters, and brands including Nike, UGG, and Cadillac. Ian was a selected creator in the Welcome Toronto Creators Program for 2023, an initiative by the Toronto Raptors (the city’s NBA team) in partnership with OVO (a Canadian entertainment brand founded by Grammy-winning Canadian rapper, singer, and actor Drake). He was featured as the “Raptors 905 Creator.” The program is designed to spotlight emerging creators who identify as Black, Indigenous, women, non-binary, or members of racialized groups, and aims to amplify voices contributing to Toronto’s artistic landscape.1

Image via IanDreSimon.xyz

Exploring IanDreSimon.xyz: Directing and editing highlights

Visitors to IanDreSimon.xyz can view a selection of Ian’s directing and editing projects across music, film, and advertising. One example is Untitled – Experimental Film, an experimental short that explores themes of imposter syndrome and identity crisis. According to the project description, the film was shot at Capsul Studio in Toronto as part of the Capsul Studio residency program. Project credits list Ian as both director and editor, with Jerome Riel serving as cinematographer and WOE Studio noted as the production company. The project reflects Ian’s interest in conceptual filmmaking alongside his commercial and music video work, while situating the film within a local creative residency context. Additional projects highlighted include the Fully Automatic music video for Century Sam featuring IMPRESSNO1, a campaign titled Nike x Makeway PARTY-6000, and commercial collaborations such as Gatorade Water: Hyrdrate Your Great and UGG: Home Videos. These examples illustrate the variety of formats Ian works within and provide clear paths for viewers to engage with his portfolio.

IanDreSimon.xyz: A memorable name-based destination for his work

Using a domain like IanDreSimon.xyz gives Ian an online destination aligned directly with his name and professional identity. This naming approach can make it easier for collaborators, recruiters, or potential clients to find his work when searching online. Having a domain tied to relevant search terms can support visibility in search results. For example, searches for “Ian Simon filmmaker” or “Ian Simon director” can more easily surface IanDreSimon.xyz at the top of search results (as of September 5, 2025). The website’s contact page helps streamline inquiries, and the presence of a branded email address such as [email protected] reinforces consistent identity across communications. Together, the personalized domain and branded email can support discoverability and help maintain a unified presence for Ian’s creative work. You can learn more by following Ian on Instagram and Vimeo and by visiting IanDreSimon.xyz.

1.https://welcometo.raptors.com/

XYZ Registry: Monitoring and mitigating patterns in abusive use of domains

XYZ Registry takes a strict approach to DNS abuse mitigation to protect the integrity of our namespaces while supporting innovation. Over the past decade, we’ve built an adaptive anti-abuse program designed to address evolving threats without creating barriers for registrants. Our team monitors phishing, malware, spam, and other forms of abuse across our TLDs, including identifying repeat and coordinated patterns of abusive use, working closely with trusted cybersecurity partners to enforce our Anti-Abuse Policy responsibly.

As a Top Level Domain Registry, XYZ operates at the apex of a layered domain ecosystem that includes registrars, resellers, website builders, hosting companies, and registrants. While enforcement action can occur at all layers, a registry has the unique capability of acting directly on the acceptable use policies of the Top Level Domain as a whole; for example, .xyz’s registry policies. This structure requires careful judgment when evaluating abuse signals and responding to reports, ensuring actions are proportionate, accurate, and transparent to partners who support domain registrants directly. 

People and organizations register and manage their domains through registrar partners, not directly with the registry. Because of this, XYZ’s Anti-Abuse Team does not know who an individual registrant is or how many domains they may hold. Our visibility is limited to the registration activity we receive from registrars, which allows us to observe high-level ordering behavior and identify obvious, repeated patterns that may signal abusive use. At the registry level, this can mean looking for signals such as large groups of similar-looking domain names registered at the same time, coordinated activity across multiple domains, or consistent indicators reported by multiple independent sources over time. Any action taken at the registry level can affect registrars and their customers, which is why we approach enforcement with care and maintain transparency with our partners throughout the process.

The XYZ Anti-Abuse Team utilizes data from trusted cybersecurity partners who specialize in identifying patterns of abusive activity across the Internet, such as Spamhaus and SURBL. Partners like these bring deep expertise and broader visibility that help surface coordinated or repeat abusive use at scale. Our Anti-Abuse Team reviews this data by evaluating the broader usage pattern, supporting evidence, and potential impact before taking action. We do not act on reports of pattern-like behavior automatically. In cases where a domain is flagged but does not violate XYZ acceptable use policies, we prioritize careful review. If a report is determined to be incorrect, we work to resolve the issue internally and, where appropriate, coordinate with the reporting partner to improve signal quality and reduce the likelihood of repeat misclassification.

Our goal is to maintain a secure and trusted domain environment while preserving the openness and affordability that enables innovation and growth. By participating in pattern-based review, proportional response, and transparency with registrars and security partners, XYZ Registry continues to refine how it monitors and mitigates abusive use at scale while strengthening trust across our namespaces.

The Anti-Abuse Quarterly is published to the XYZ Registry Anti-Abuse hub on https://xyz.xyz/abuse. Visit to learn more about our monitoring process, find information on how to report abuse, and understand the actions we take in collaboration with industry partners and law enforcement.

As we continue to safeguard our domain space, these resources serve as a testament to our unwavering commitment to a safer internet. We encourage you to join us in the ongoing fight against online abuse.

To report abuse of .xyz or any XYZ Registry TLD, please open a ticket at https://gen.xyz/abuse or email [email protected].